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Clinch Gear signs NFL player Hawk

June 28, 2011 by Jason Cruz Leave a Comment

Green Bay Packer linebacker AJ Hawk has signed a deal with MMA brand Clinch Gear. Hawk multiyear deal will have the former Buckeye endorse Clinchgear’s training gear. Via Clinchgear’s press release: Hawk will represent Clinch Gear’s growing line of performance training apparel, which includes the world’s leading Performance Training Shorts as well as technical compression and […]

Filed Under: Apparel, sponsorships

Strikeforce imposes sponsor fee

June 18, 2011 by Jason Cruz 4 Comments

Prior to Saturday night’s Strikeforce event, it was announced that fighters’ sponsors would have to pay a sponsorship “fee”. Similar to the UFC fee imposed on its fighters’ sponsors, Strikeforce sponsors would have to pay a fee effective immediately. The Underground reported the fee and stated that unconfirmed reports had the fee at $35,000. The fee, […]

Filed Under: Featured, sponsorships, Strikeforce, UFC, Zuffa

Arianny Celeste’s revealing Bud Light commercial

June 17, 2011 by Jason Cruz Leave a Comment

The latest UFC Bud Light commercial has UFC ring girl Arianny Celeste promoting Bud Light Lime. Bud Light’s YouTube channel features Celeste rolling in a field of limes. Celeste suggestively talks about “butterfly guards” and “peruvian neckties” and at the end of the commercial she asks for a Bud Light Lime. Payout Perspective: This commercial […]

Filed Under: sponsorships, UFC

UFC 131: Payout Perspective

June 12, 2011 by Jason Cruz 3 Comments

Welcome to another edition of UFC 131’s Payout Perspective. This time the UFC made its way north to the Rogers Arena in Vancouver, British Columbia, Canada. In the main event Junior dos Santos retained his #1 contender spot by pummeling Shane Carwin. JDS beats Carwin, Cain next Junior dos Santos soundly defeated Shane Carwin to retain his number […]

Filed Under: Featured, gate, social media, sponsorships, Twitter, UFC, xyience

Jones and White appear in Bud Light commercial

June 5, 2011 by Jason Cruz 1 Comment

UFC Light Heavyweight champ Jon Jones and Dana White appeared in a new Bud Light commerical which aired this past weekend. The commerical is a part of extending its partnership with the UFC when it renewed its sponsorship as official beer of the UFC. If you follow Dana White’s video blog, he visited Jones on the […]

Filed Under: sponsorships, UFC

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