FighterXFashion reports that Adidas has signed on UFC fighter Luke Rockhold. Although no terms of the sponsorship have been revealed, its anticipated that Rockhold should be repping the three stripes in preparation for his fight against Michael Bisping on November 8th. Hard to express how happy I am to partner w/ @adidascombatsportusa http://t.co/rVVXqISJhK… http://t.co/JMg38otF1i pic.twitter.com/RcNe8rURlc […]
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UFC 178: Payout Perspective
Welcome to another edition of Payout Perspective. In this edition, we review UFC 178 which took place at the MGM Grand Garden Arena where Demetrious Johnson took on Chris Cariaso in the main event. Johnson outclasses Cariaso Despite the lack of fan support (i.e., PPV buys), Demetrious Johnson can legitimately stake a claim to being […]
Raceway continues to stick with Cruz sponsorship
MMA Junkie reports on Phoenix International Raceway and its continued sponsorship with Dominick Cruz despite his prolonged absence from the Octagon. Cruz returns to action this Saturday at UFC 178 as the headliner of the FS1 prelims. In the past, Cruz has served as an “Honorary Pace Car Driver” for a NASCAR event at the […]
Jones states he lost Nike sponsorship due to Cormier brawl
UFC light heavyweight champion Jon Jones stated that he lost his sponsorship with Nike due to his August 4th brawl with Daniel Cormier. Jones revealed this information during Tuesday’s Nevada State Athletic Commission hearing. Jones expressed remorse for his role in the fight and indicated he lost his Nike sponsorship as a result of the […]
Xyience sold, ends sponsorship with UFC
Multiple beverage industry trade outlets reported last week that Xyience had been sold to Big Red, Inc. of Austin, Texas. As a part of the transaction, the Xyience brand will no longer be an official sponsor of the UFC. MMA Payout has confirmed the sale from two independent sources. Xyience was established in 2004 in […]