Welcome to another edition of Payout Perspective. This time we take a look at UFC 180 from the Mexico City Arena in Mexico City. Werdum wins interim Heavyweight title It was to be Cain Velasquez fighting in Mexico City against Fabricio Werdum. However, an injury to Cain allowed Mark Hunt the chance to step in […]
sponsorships
Ultimate Poker closes due to lack of profitability
The Las Vegas Review-Journal reports that the Fertittas have closed down Ultimate Gaming and thereby shutter Ultimate Poker. After 19 months, the company indicated lack of profitability for closing down its business operations. The article stated that Stations Casinos is the majority owner of Ultimate Gaming. Online poker revenue “fell far short of once-lofty projections,” […]
More future crossover promotion for Bellator-Monster Energy?
MMA Junkie reports that Bellator MMA and Monster Energy may be doing more combo events together in the future. A couple weeks ago, Bellator held fights outside a Monster Energy motorcross event at Sam Boyd Stadium. According to a recent report, the two companies could plan more collaborations in the future. Bellator head, Scott Coker […]
British Judo announces UFC as title sponsor for 2015 British Open
British Judo announced that the UFC has signed on as title sponsors of the 2015 British Open Judo Championships. The sponsorship reflects a part of a new partnership between the two organizations. The Championships will take place at Wembley Arena on July 12th. The UFC will secure ads on the British Judo website and social […]
Jones eyes Reebok sponsorship
Last week, MMA Fighting reported that Jon Jones was in talks with Reebok about a potential sponsorship. Looking to replace Nike, Jones would be the third UFC fighter sponsored by the sports apparel company. Although the report indicated that Jones’ team was in talks with other sponsors, Reebok appeared to be one of the frontrunners […]