WWE superstar, and former Tennessee Volunteer track star made an appearance on ESPN’s College GameDay as part of its celebrity guest picker to choose college games for the day. Bel Air revealed a Tennessee inspired championship belt like WWE superstars. These belts will be on sale for the public with colors of SEC schools. The […]
sponsorships
Top Rank Boxing sponsorship revenues up, still room for more
The Sports Business Journal reports that Top Rank Boxing revenue from sponsorships is up 110% from last year with more room for revenues. The boost, according to the article, is attributed to former Turner executive Brian Kelly’s retention for the company last year. Social media revenue is up 250% in the same period. Kelly indicated […]
Anik teams with Modelo to revitalize Vegas gym
Jon Anik is helping renovate a Las Vegas gym as part of the rebuilding together initiative with Modelo as part of International Fight Week. This past February, Modelo signed Anik to help promote the UFC’s official beer of the promotion. Anik is helping get the word out on the renovation of the Fight Capital Gym […]
Serrano taking advantage of big fight Saturday
Ahead of a landmark fight between two of the top women boxers, Amanda Serrano has secured several sponsors as she faces Katie Taylor. Serrano landed deals with Fan Duel, Alani Nutrition and Medalla Light. The deals with gross over six figures for her alone. Alani Nu tastes great and makes me feel even better. Thank […]
UFC 273 Payout Perspective
Welcome to another edition of Payout Perspective. This time we take a look at UFC 273 held at the VyStar Arena in Florida. Volkanovski dominates Zombie Alexander Volkanovski successfully defended his Featherweight title by stopping The Korean Zombie in the fourth round of his title defense. Volkanovski destroyed TKZ through the first three rounds and […]