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UFC and Crypto.com launch Fan Bonuses for PPV paid in cryptocurrency

April 7, 2022 by Jason Cruz Leave a Comment

The UFC announced that it would pay fighters in Bitcoin as part of a new campaign with Crypto.com that allows fans to choose who should receive a bonus at PPV events.  Fan voting will decide which top three fighters from each UFC PPV will win bitcoin bonuses of $30,000, $20,000 and $10,000 for first, second […]

Filed Under: sponsorships, UFC

Trojan Condoms expands partnership with UFC

April 6, 2022 by Jason Cruz Leave a Comment

The UFC announced the expansion of its sponsorship deal with Trojan Condoms on Wednesday.  The deal includes a new Trojan UFC “Wrapping Station” which reminds Fighters and Fans to “Protect Yourself at all Times.” The deal between the UFC and Trojan Condoms began in 2020 when the promotion made its first-ever Official Sexual Health Partner […]

Filed Under: sponsorships, UFC

UFC reveals new LED system to highlight sponsors

March 5, 2022 by Jason Cruz Leave a Comment

The UFC revealed that it is introducing a new LED system around the Octagon which will allow for a 15% jump in sponsor revenue according to SBJ’s Adam Stern.  The sponsor deck will be around the outside of the Octagon per a demo of the new addition set for Saturday night.  According to the UFC’s […]

Filed Under: sponsorships, UFC

Makhachev partners with Crypto company Saitama

February 15, 2022 by Jason Cruz Leave a Comment

UFC lightweight Islam Makhachev is teaming up with cryptocurrency company Saitama.  Terms of the deal have not been disclosed. Makhachev is currently on a 9 fight win streak in the UFC. He faces Beneil Dariush later this month at UFC Fight Night 202.  #saitama pic.twitter.com/vwBaDqmLnd — Makhachev Islam (@MAKHACHEVMMA) February 14, 2022 Saitama offers uses […]

Filed Under: Featured, sponsorships, UFC

Anik involved in latest Modelo-UFC promotion

February 3, 2022 by Jason Cruz Leave a Comment

Modelo is launching a new promotion around the UFC and this time Jon Anik will be a part of it.  The contest involves some synergy with another one of the UFC’s sponsors, DraftKings. By entering free contests on DraftKings, fans will compete for a chance at two $10,000 cash prizes and a chance to win […]

Filed Under: DraftKings, Modelo, sponsorships, UFC

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Live Nation has announced plans for a 5,500-capacity music venue in SODO, across from T-Mobile Park.

The venue will be an addition to the existing Boxyard development that houses Hatback Bar & Grille, Steelheads Alley, and Victory Hall.

The NCAA House Settlement Is Suddenly Unsettling via @sportico

Benson Henderson is returning to MMA with the #PFL. Please no.

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