MMA Payout had the opportunity to speak with Elie Deshe, a partner at VFD Marketing. Deshe and his organization represent several UFC fighters including Leonard Garcia, Travis Browne, Clay Guida and Nate and Nick Diaz. We covered a couple interesting subjects including the Diaz Brothers, agent regulation and working with sponsors. VFD Marketing is based […]
marketing
UFC 157: Payout Perspective
Welcome to another edition of Payout Perspective. This time we take a look at UFC 157 from The Honda Center in Anaheim, California. In the main event, Ronda Rousey defeated Liz Carmouche in the first ever women’s bout in the UFC. Rousey submits Carmouche, UFC wins Saturday night’s title fight between Ronda Rousey and Liz […]
Bruce Lee images used to promote UFC on Fuel TV 6
Cruz to serve as NASCAR pace driver
Bantamweight Champ Dominick Cruz will serve as an honorary pace car driver for the Advocare 500 in Phoenix. This will be the second time this year Cruz will make an appearance at a NASCAR event. Earlier this year, Cruz served as the honorary driver at the Subway 500 held in Phoenix. Jon Jones made an […]
Golden Boy sets record highs for Mayweather-Cotto
The Sports Business Journal reports on Golden Boy’s haul of blue chip sponsors for this Saturday’s Mayweather-Cotto fight. Corona, not Tecate, will have the center of the ring as the beer sponsor recently signed with Golden Boy. In addition to the new beer sponsor, “AT&T, DeWalt, O’Reilly Auto Parts, History Channel and the Mexican state […]