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UFC

Toyo Tires returns as official sponsor of the UFC

January 20, 2011 by Jason Cruz 2 Comments

Toyo Tires will return as the official tire of the UFC for 2011. The Cypress, California company will be featured on octagon ring posts in six PPVs as well as Saturday night’s Fight for the Troops. The Toyo Tires logo will also be on the mat for select Fight Nights. From the UFC press release: […]

Filed Under: marketing, UFC

Safe Auto Insurance becomes official UFC sponsor

January 19, 2011 by Jason Cruz 2 Comments

MMA Payout had the opportunity to talk to Safe Auto Insurance about its recent move to become an official sponsor for the UFC. Safe Auto Insurance is the only insurance company that is a sponsor of the UFC. As MMA Payout reported last year (here and here), Safe Auto Insurance began sponsoring fighters in late […]

Filed Under: social media, sponsorships, UFC

UFC to live stream prelims on Facebook

January 18, 2011 by Jason Cruz 4 Comments

The UFC will use its Facebook page to show two prelim fights for this Saturday’s UFC Fight for the Troops. Via UFC press release: By liking Facebook.com/UFC, fans will gain access to a live stream of the lightweight battle between Cody McKenzie (12-0) of The Ultimate Fighter® and veteran Yves Edwards (39-16-1), as well as […]

Filed Under: social media, TV, UFC

Media Education Necessary for Legalization of MMA in NY

January 18, 2011 by Justin Klein 3 Comments

On Thursday January 13, 2011, the Ultimate Fighting Championship conducted a press conference at Madison Square Garden “to announce a plan to bring UFC to The World’s Most Famous Arena, as soon as the sport of mixed martial arts is approved in New York.” As you may recall from my earlier article, “A History Lesson (or […]

Filed Under: legal, politics, regulation, UFC, Zuffa

Band Aid: Rua sponsored by sport band company

January 17, 2011 by Jason Cruz 6 Comments

UFC Lightweight Heavyweight Champ Mauricio “Shogun” Rua is the newest brand ambassador for Ampli5, a sports band company out of St. Petersburg, Florida. From the Ampli5 press release: Ampli5’s Health-Sports bands and dog tags are designed to increase performance by balancing natural energy fields and restoring the proper internal frequencies of the body. The power […]

Filed Under: marketing, UFC

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