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sponsorships

Michael Vick to sign endorsement deal with MusclePharm

July 15, 2011 by Jason Cruz 1 Comment

NFL.com reports that Philadelphia Eagles QB Michael Vick is close to signing a  3 year $1.55 million endorsement deal with UFC sponsor MusclePharm. It would be the biggest endorsement deal Vick will sign after returning from 19 months in prison. Jason La Canfora of NFL.com writes that the endorsement deal would be for 2 years and […]

Filed Under: sponsorships

Kenny Powers, Faber and Jones in K-Swiss commercial

July 9, 2011 by Jason Cruz Leave a Comment

The latest K-Swiss/Kenny Powers commercial features Urijah Faber and Jon Jones as part of the K-Swiss team. In addition to Faber and Jones, other K-Swiss athletes join Powers in a funny ad for the brand. The premise of the commercial has Powers as the CEO of the company and he appoints different K-Swiss athletes to […]

Filed Under: K-Swiss, sponsorships, UFC

Sponsor to provide walkout music for Diaz at UFC 137

July 9, 2011 by Jason Cruz 2 Comments

MMA Weekly reports that Team Cesar Gracie has entered into a deal with Coalition Fight Music (CFM) to provide walkout music for Nick Diaz in his fight against GSP at UFC 137. The deal has CFM providing walkout music for any fighter under Team Cesar Gracie starting with Diaz as he challenges GSP for the […]

Filed Under: sponsorships, UFC

SafeAuto Insurance commercial features Clay Guida

July 8, 2011 by Jason Cruz 2 Comments

Clay Guida is featured in a SafeAuto Insurance television commercial. Guida, playing himself, “convinces” an uninsured driver sign up for SafeAuto.   (H/t:  MMA Mania) Payout Perspective: Its been a pretty big year for SafeAuto Insurance in its first year of sponsoring fighters in the UFC as well as its signage making appearances in the […]

Filed Under: sponsorships, UFC, Uncategorized

UFC 132: Payout Perspective

July 3, 2011 by Jason Cruz 4 Comments

Welcome to another edition of Payout Perspective. This time we look at UFC 132 from the MGM Grand in Las Vegas, Nevada. The featured bout was Dominick Cruz defending his Bantamweight title againt Urijah Faber. Cruz defeats Faber in entertaining matchup Welcome to the UFC Dominick Cruz. A back and forth bout saw Cruz take control […]

Filed Under: Featured, gate, mainstream, marketing, pay-per-view, Public Relations, sponsorships, Twitter, UFC

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