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Gatorade to sponsor Jon Jones

September 19, 2013 by Jason Cruz Leave a Comment

MMA Fighting reports that Jon Jones will be the first UFC star to sport the Gatorade logo in the Octagon when he defends his Light Heavyweight title this Saturday.  Notably, Jones now has deals with Nike and Gatorade. Via MMA Fighting: “It’s great that a company like Gatorade sees the value that their products bring […]

Filed Under: sponsorships, UFC

“The One” Payout Perspective

September 16, 2013 by Jason Cruz 14 Comments

Welcome to another edition of Payout Perspective.  This time we look at “The One,” the fight between Canelo Alvarez and Floyd Mayweather, Jr. Mayweather dominates in Majority Decision The look on Mayweather’s face when a Majority Decision was announced was not worth the $75 PPV price tag but it was still pretty good.  Notably, CJ […]

Filed Under: Attendance, boxing, CBS, Featured, gate, Golden Boy, pay-per-view, payouts, Showtime, sponsorships, TV

Rousey stars in another commercial for Insureon

September 7, 2013 by Jason Cruz 7 Comments

Ronda Rousey stars in her second commercial for small business insurer Insureon.  Rousey plays “The Insureon Protector” in this video series. H/t:  MMA Mania As an added bonus, she had a “behind the scenes video” for the first commercial where she talks about her involvement with the company.  You can see the first commercial here. Payout Perspective: […]

Filed Under: sponsorships, UFC

Mayweather guaranteed $41.5 million

September 4, 2013 by Jason Cruz 35 Comments

Floyd “Money” Mayweather is guaranteed $41.5 million in his upcoming fight with Canelo Alvarez. Mayweather’s take and some other hefty financial terms were revealed regarding the September 14th event entitled, “The One”. According to Forbes, the Mayweather guaranteed payday is even before any of the PPV cut which is to approximate a total of $140 […]

Filed Under: boxing, Featured, Golden Boy, sponsorships, UFC

UFC 164: Payout Perspective

September 2, 2013 by Jason Cruz 17 Comments

Welcome to another edition of Payout Perspective.  This time we go to the Bradley Center in Milwaukee, Wisconsin and take a look at UFC 164 where the lightweight title changed hands. Stain remains for Bendo as Showtime subs Henderson In a sudden, decisive and anti-climactic way, Benson Henderson’s title reign ended Saturday as Anthony Pettis […]

Filed Under: Apparel, Attendance, Dethrone, Featured, FS1, gate, Hayabusa, opinion and analysis, sponsorships, Tapout, TV, UFC

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The “worst person makes a great point” meme isn’t even strong enough to handle Bryce Mitchell saying smart, coherent things

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Trump is graded on such a big curve. I’ve never seen anything like it. Dude is incoherent, racist, has numerous visible health problems including being so old that he falls asleep on camera all the time, and started a war that has made everything worse for everyone. And yet.

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