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Modelo chooses Brian Ortega for “Fighting Spirit” commercial campaign

February 28, 2019 by Jason Cruz Leave a Comment

Brian Ortega will be the featured UFC athlete in Modelo’s “Fighting Spirit” commercial campaign.  Despite coming off a loss to Max Holloway this past December, the official beer of the UFC chose T-City to be a part of their latest marketing drive. Heavyweight Stipe Miocic was featured in the first “Fighting Spirit” campaign this past […]

Filed Under: Modelo, sponsorships, UFC

Payout Perspective: UFC debuts on ESPN

January 22, 2019 by Jason Cruz Leave a Comment

Welcome to a special edition of Payout Perspective.  We take a look at the UFC’s debut on ESPN and ESPN+ this past Saturday at the Barclay’s Center in Brooklyn, New York. Cejudo KOs TJ in R1 Henry Cejudo may have saved the UFC Flyweight Division as he knocked out T.J. Dillashaw to retain his flyweight […]

Filed Under: Blackheart Premium Spiced Rum, Featured, Modelo, Monster Energy, Nemiroff, P3, sponsorships, UFC

UFC announces Motel 6 at “Official Economy Lodging Partner”

January 14, 2019 by Jason Cruz Leave a Comment

The UFC officially announced that Motel 6 as the “Official Economy Lodging Partner” of the UFC on Monday. The company logo visible in the Octagon at UFC events. According to the UFC press release: UFC®, the world’s premier mixed martial arts organization, today announced a new integrated marketing partnership with Motel 6, the leading economy […]

Filed Under: sponsorships, UFC

UFC 232 Payout Perspective

January 2, 2019 by Jason Cruz Leave a Comment

Welcome to another edition of UFC Payout Perspective.  This time around we take a look at UFC 232 which took place at The Forum in Inglewood, California. Jones tops Gus, calls for DC Inside the Octagon, Jon Jones showed why you may consider him one of the best of all-time.  He thoroughly dominated Alexander Gustafsson […]

Filed Under: Attendance, ESPN, Featured, FS1, gate, Modelo, Monster Energy, Nemiroff, P3, ratings, sponsorships, TV, UFC

Reebok parts ways with PVZ

January 2, 2019 by Jason Cruz Leave a Comment

With ESPN’s first UFC event happening on January 19th, one of its headliners made the announcement that Reebok has decided not to renew her contract with the company. Paige VanZant makes her return to the Octagon at the Barclay’s Center in Brooklyn on Saturday January 19th against Rachael Ostovich.  But she announced on her Instagram […]

Filed Under: Reebok, sponsorships, UFC

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UFC fighter Tim Means arrested on child abuse charge via @MMAJunkie

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De'Zhaun Stribling, the San Francisco 49ers’ second-round pick, has greatness in the family 😤

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The US trademark office shows the Lucha Underground trademark (and a bunch associated with it) were transferred from the old Lucha Libre FMV company to a new holding company three years ago. There's been no recent activity.

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