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Monster Energy

Phorm Energy is Dana White’s latest side business

May 30, 2025 by Jason Cruz Leave a Comment

This past Wednesday, Anheuser-Busch launched Phorm Energy, an energy drink that will be promoted by Dana White. Phorm Energy is a non-acoholic caffeinated beverage that is the first in partnership with the UFC boss. View this post on Instagram A post shared by PHORM ENERGY (@phormenergy) The drink comes in four flavors: grape, orange, blue […]

Filed Under: Monster Energy, sponsorships, UFC

Monster Energy renews UFC sponsorship

February 12, 2025 by Jason Cruz Leave a Comment

Monster Energy will remain in the center of the Octagon for at least 5 more years at it renewed its sponsorship deal with the UFC. There is an option for a 6th year with the deal rumored to be in the 9-figure range. Both companies touted it as the “biggest sponsorship ever.” Monster, a sponsor […]

Filed Under: Monster Energy, sponsorships, UFC

UFC 248: Payout Perspective

March 13, 2020 by Jason Cruz Leave a Comment

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 248 which took place on Saturday night at T-Mobile Arena in Las Vegas. Adesanya outpoints Romero It was one of the ugliest fights in UFC main event history as Israel Adesanya and Yoel Romero fought a 5-round disappointment.  Both fighters […]

Filed Under: Featured, Modelo, Monster Energy, Nemiroff, P3, UFC

UFC 247: Payout Perspective

February 13, 2020 by Jason Cruz Leave a Comment

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 247 from Houston, Texas. Jones outlasts Reyes to retain title Jon Jones received another stiff test from Dominick Reyes but was able to come on in the championship rounds to win a unanimous decision.  Reyes came out of the gate […]

Filed Under: Attendance, Featured, gate, Monster Energy, sponsorships

UFC 241: Payout Perspective

August 19, 2019 by Jason Cruz Leave a Comment

Welcome to another edition of Payout Perspective.  In this edition we take a look at a very successful UFC 241 from The Honda Center in Anaheim, California. Stipe KOs Cormier to regain Heavyweight title Stipe Miocic regained the UFC Heavyweight title with a KO of Daniel Cormier late in the 4th round.  DC had looked […]

Filed Under: Attendance, bonuses, ESPN, Featured, gate, Modelo, Monster Energy, Nemiroff, P3, Public Relations, sponsorships, TV, UFC

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#UFC 328 attendance, gate and bonuses https://mmapayout.com/2026/05/10/ufc-328-attendance-gate-and-bonuses/

As I recall, Silva almost put a hole in James Irvin's face

Jed I. Goodman © @jedigoodman

UFC once put the 🐐 Anderson Silva in a non-title LHW fight on Spike TV just to compete with Affliction’s PPV.

The old Dana would absolutely do something like this: tell fans to tune in to UFC Vegas 117 for the International Fight Week card announcement, then stage the

#ZuffaBoxing tonight?

Just pay for his insurance

Dovy🔌 @DovySimuMMA

🫡Dana White CONFIRMS he’s signed Jim Miller to another 5 fight deal

via @ufc

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