The UFC has released a photo of the canvas for UFC 236 on Saturday. Buffalo Wild Wings is the only non-Official UFC sponsor on the Octagon mat.
Per the UFC release:
Monster Energy: Official Energy Drink of UFC
Modelo: Official Beer of UFC
P3: Official Protein Snack of UFC
Devour: Official Frozen Food of UFC
Nemiroff: Official Vodka of UFC
BODYARMOR: Official Sports Drink of UFC
Warrior: The new original series from Cinemax, premiering April 5
Poker Stars: Official Gaming and Poker partner of UFC
UFC 236 takes place in Atlanta, Georgia at the State Farm Arena.
Payout Perspective:
It is Devour’s first time as a sponsor for a UFC PPV. Also, Buffalo Wild Wings gets a slot on the mat. One would expect similar signage on the posts of the cage which may include Monster Energy sharing a post with a convenience store. The release of the sponsors pre-PPV is a new thing by the UFC and it seems like another way to help support its sponsors.
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