MMA Payout had the opportunity to talk to Safe Auto Insurance about its recent move to become an official sponsor for the UFC. Safe Auto Insurance is the only insurance company that is a sponsor of the UFC. As MMA Payout reported last year (here and here), Safe Auto Insurance began sponsoring fighters in late […]
sponsorships
MusclePharm Raises $1.4 Million
In December, nutritional supplement company, MusclePharm, raised $1.4 million through convertible promissory notes and a registration agreement with accredited investors. “We are very pleased with the successful completion of the agreement with the investor and believe this capital will support our capital requirements for growth,” commented Brad Pyatt, MusclePharm’s Chief Executive Officer. “We appreciate our […]
UFC 125: Payout Perspective
Welcome to another edition of Payout Perspective! This week we’ll be taking at look at UFC 125: Resolution which was held on January 1, 2011 at the MGM Grand in Las Vegas Nevada. The event featured a lightweight title fight between Frankie Edgar and Gray Maynard, but the likes of Chris Leben, Brian Stann, Thiago […]
WEC 53: Payout Perspective
Welcome to another edition of Payout Perspective: WEC edition. The final WEC event took place in Glendale, Arizona at the Jobing.com arena. In the main event, hometown favorite Benson “Smooth” Henderson faced Anthony “Showtime” Pettis. Fitting for the WEC, it ended with a flourish with the kick seen everywhere. Business Storylines It’s Showtime! Pettis claims […]
UFC Makes Weekly Top Twitter Trends List
Simon Dumenco of Advertising Age reports on the trendiest topics on Twitter from last week. The list includes the UFC at #10, ahead of the NFL and the other major North American sports leagues. “And it’s interesting to me,” Liz continues, “how in the past couple of years, the UFC — Ultimate Fighting Championship — has become […]