Welcome to another edition of Payout Perspective! This time we look at UFC 127 which took place at the Acer Arena in Sydney, Australia. The main event saw a draw between Jon Fitch and BJ Penn. In the other featured bout, Michael Bisping defeated Jorge Rivera after an illegal knee and a questionable decision to […]
social media
UFC 127 prelims: airing on ION and Facebook
MMA Junkie reports that prelims for UFC 127 will air on ION television as well as stream live on the UFC’s Facebook page. Two fights will stream on Facebook and then three more will air on ION. Via MMA Junkie: UFC officials recently announced that two bouts from this weekend’s event stream on Facebook (8 […]
Strikeforce HW GP: Fedor vs Silva Payout Perspective
Welcome to another edition of Payout Perspective! This week we’ll be taking a look at the Strikeforce Heavyweight Grand Prix first event televised on Showtime and headlined by Fedor Emelianenko, as he made his long awaited return to the cage against Brazilian giant Antonio “Bigfoot” Silva. The event took place at the IZOD Center in […]
Strikeforce offers Ring Girl contest on Facebook
The UFC is not the only MMA organization using a promotion on Facebook to attract fans. In lieu of its March 5thevent in Columbus, Ohio, Strikeforce is using its Facebook page to conduct a contest for young women who aspire to be a Strikeforce Ring Girl. Facebook users that “Like” the Strikeforce fan page can […]
WWE leads way in social media
Dwayne “The Rock” Johnson’s triumphant return to Monday Night Raw to announce that he will host Wrestlemania XXVII was fueled by Johnson’s Facebook page. In fact, a recent article on social media blog Mashable spoke with WWE’s digital team to discuss its social media strategy. The WWE identified 4 parts to its strategy. Learn from […]