Josh Gross first tweeted the news that Rad Martinez was offered a chance to fight for Bellator. Martinez, an aspiring MMA fighter, was featured on ESPN’s Outside the Line series which chronicled his commitment to caring for his brain-damaged father. Via ESPN: Bellator CEO Bjorn Rebney said the organization had been in talks with Levi Martinez, Rad’s […]
Public Relations
UFC 132: Payout Perspective
Welcome to another edition of Payout Perspective. This time we look at UFC 132 from the MGM Grand in Las Vegas, Nevada. The featured bout was Dominick Cruz defending his Bantamweight title againt Urijah Faber. Cruz defeats Faber in entertaining matchup Welcome to the UFC Dominick Cruz. A back and forth bout saw Cruz take control […]
Marquardt dismissed from UFC on eve of main event
White defends MMA in NY op-ed
Dana White made one last plea for the legalization of MMA in New York with an op-ed piece in today’s New York Daily News. While White hopes for a full NY Assembly vote, the current bill to legalize MMA is not expected to be passed. White argued to overturn the ban in the New York Daily News: It’s long […]
Mainstream takes notice of UFC’s use of social media
ESPN ran an article earlier this week about the UFC’s social media presence and its recent incentive programs for fighters to utilize Twitter as a means to publicize themselves. The UFC ranks second only to the NBA among sports leagues in social media presence. According to ESPN, the UFC has more than 5.8 million followers on […]