Authentic Brand Group (ABG) recently sent a cease and desist notice to nonprofit Tap Out Cancer for use of the “TapouT” trademark. As a result, the small nonprofit must rename itself. According to its web site, Tap out Cancer is a nonprofit which raises awareness through the Brazilian Ji Jitsu community. It raises money “[t]hrough merchandise […]
Public Relations
Fox Sports Radio to simulcast UFC on Fox
Dana White made the PR rounds today and had a stop with Southern California’s Petros and Money show. Of the notable things said during the half-hour interview was the fact that Fox Sports Radio would simulcast the UFC’s first show on Fox. Other notable mentions during the interview: White indicated that the Fox deal came […]
White claims ESPN hates the UFC
In response to a tweet, Dana White wrote that ESPN has always hated the UFC. He clarified this tweet with another one stating that Jim Rome was the only good thing about ESPN. It appears that the reaction is due to ESPN cancelling White’s interview promoting UFC 134. Via MMA Mania: Sounds like an awfully […]
UFC 133: Payout Perspective
Welcome to another edition of Payout Perspective! This week we look at the much-maligned UFC 133 event in Philadelphia, Pennsylvania. In the main event, Rashad Evans took out Tito Ortiz to cement his spot as the number one contender in the Light Heavyweight division. Evans knees Ortiz for win Rashad Evans looked phenomenal and displayed […]
Bellator turns down Marquardt
Earlier this week Bellator CEO Bjorn Rebney stated that middleweight free agent Nate Marquardt “just isn’t a good fit” for Bellator. Marquardt’s rejection is just the latest problem in the career of one of the best middleweights in the world. Via MMA Junkie: Rebney confirmed he and Marquardt, as well as the fighter’s representatives, discussed […]