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Public Relations

TapouT introduces new phone

April 18, 2011 by Jason Cruz 2 Comments

TapouT is partnering with MetroPCS in rolling out a new “Tapout”-edition Huawei Ascend cell phone. The phone includes preloaded virtual training ceneter videos and wallpaper. To promote its release, TapouT is traveling cross-country and blogging about its journey. Here is its visit to ATT. The TapouT crew visits American Top Team Gym in Coconut Creek Florida […]

Filed Under: new media, Public Relations, social media, Uncategorized

MMA journalists shut out of Strikeforce event

April 9, 2011 by Jason Cruz 16 Comments

The media for tonight’s Strikeforce event will have a few less covering it as Zuffa has denied access to several media members for tonight’s fights. Media members were required to fill out an application to receive media access for the Strikeforce event. The application included a set of Professional Journalism Policies. Notably, Loretta Hunt of CBS […]

Filed Under: Public Relations, Strikeforce, Zuffa

Wenk leaves UFC to start own firm, rep Jones, Evans

April 7, 2011 by Jason Cruz 1 Comment

Former UFC PR head, Jennifer Wenk, has opened her own PR firm and in conjunction with MMA sports agency Authentic Sports Management will represent the likes of Jon Jones and Rashard Evans. Wenk spent the last six years in charge of Public Relations for the UFC. Via Authentic Sports Management press release: “I am honored […]

Filed Under: Featured, Public Relations, UFC

White responds to low TUF 13 ratings

April 4, 2011 by Jason Cruz 5 Comments

Dana White posted a response to the critics that have called out the low ratings for The Ultimate Fighter 13’s debut. On the Underground, he posted a response stating that TUF was here to stay. Via The Underground: “SINCE WHEN IS 1.5 MILLIONS VIEWERS BAD? People have been saying it is dead since season 4. […]

Filed Under: Public Relations, ratings, TUF, TV

NYT op-ed calls for legalizing MMA in NY

April 3, 2011 by Jason Cruz 1 Comment

Saturday’s New York Times features an op-ed calling for the legalization of MMA in New York State. Entitled, “It Only Looks Dangerous,” and written by the editor of Men’s Health, David Zinczenko, he states that he has changed course on his position on MMA and is now a firm supporter of the sport. Coincidentally, this […]

Filed Under: Public Relations, regulation, UFC

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