MMAPayout.com has talked a lot about sponsorships in the past few months, but a great deal of that discussion has avoided fighter sponsorship in favour of those surrounding corporate sports properties. The Bud Light and Harley-Davidson deals within the industry naturally draw a lot of attention. However, in the long run, they are no more important than the […]
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ESPN Should Be UFC’s First Choice
John Ourand of the Sports Business Journal explains why Monday Night Football has been so successful on ESPN: Howard Katz, the NFL’s senior vice president of broadcasting and media operations, is the executive tasked with creating the broadcasters’ schedules. He said the best “Monday Night Football” games on ESPN are the ones that allow the […]
UFC 106: Payout Perspective
Welcome to another edition of Payout Perspective. This week we’ll be taking a look at the business side of UFC 106 which was held on Saturday, November 21st at the Mandalay Bay Resort & Casino in Las Vegas, Nevada. The event featured the Octagon return of Tito Ortiz as he took on Forrest Griffin in […]
WEC 44 Impressions
World Extreme Cagefighting held its 44th event last night at the Pearl at the Palms in Las Vegas, Nevada featuring a featherweight championship bout between Mike Brown and Jose Aldo. Attendance: TBA Gate: TBA Ratings: TBA Payout Perspective: Jose Aldo is the new 145 lbs champion. He demonstrated an outright SCARY take-down defense, which allowed him […]
UFC 105: Payout Perspective
Welcome to another edition of Payout Perspective – the second of what will be three in a row in the month of November. This week we’ll be taking a look at UFC 105 held Saturday, November 14th from the Manchester Evening News Arena in Manchester, England. The card featured a light heavyweight bout between Randy […]