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Bellator Signs 3-Year MTV2 TV Deal

December 14, 2010 by MMAPayout Moderator 16 Comments

After a rumored FX, Fuel TV, and FSN package TV deal failed to come to fruition , Bellator announced this morning a 3-year TV deal with MTV2 for next year, set to debut in March 2011. New York, NY, December 14, 2010 – Bellator Fighting Championships, a growing force in the world of mixed martial […]

Filed Under: Bellator, Featured, TV

UFC 124: Payout Perspective

December 13, 2010 by Kelsey Philpott 7 Comments

Welcome to another edition of Payout Perspective! This week we’ll be taking a look at UFC 124: St-Pierre vs. Koscheck II which was held at The Bell Centre in Montreal, Quebec on Saturday, December 11th. The event was headlined by the much anticipated welterweight title showdown between Ultimate Fighter Season 12 coaches Georges St-Pierre and […]

Filed Under: Featured, gate, mainstream, marketing, media, pay-per-view, sponsorships, UFC

UFC Sponsorship Policies Hurting Fighters?

December 10, 2010 by Kelsey Philpott 15 Comments

Jonathan Snowden of BloodyElbow has written an interesting sponsorship piece that argues the combination of the UFC’s sponsorship policies and the bad economy are hurting the fighters. He also suggests that this confluence of factors has perpetuated the fight camp issue over the last year. As the UFC continues to record record profits at events around the world, […]

Filed Under: Apparel, Featured, financial, sponsorships, UFC

Shifting the Legalization Debate in New York

December 6, 2010 by Justin Klein 8 Comments

On Wednesday, December 1, 2010, I coordinated a discussion on the legalization of mixed martial arts (“MMA”) in New York for the Sports Law Committee of the New York City Bar Association.  The participants included:  (1) New York State Assemblyman Bob Reilly, who is widely considered the voice of the opposition to the legalization of […]

Filed Under: Featured, legal, regulation

The UFC Fan Base

November 29, 2010 by Kelsey Philpott

There’s no shortage of news or information available regarding the UFC’s growth from a pay-per-view or gate perspective, but there’s considerably less information where the growth of its fan base is concerned. I suspect this is the case because the UFC is a relatively new sporting phenomenon that’s yet to gain the requisite level of […]

Filed Under: Featured, mainstream, marketing, sponsorships, UFC

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