MMAPayout.com uses statistical regression analysis to match both the viewership numbers from Spike TV’s Countdown to UFC and the live gate figures reported by athletic commissions against the PPV buyrate numbers for each UFC event. The analysis produces a linear equation, which can then be used to take new Countdown or gate information and predict […]
UFC
Hershman on Showtime Production
Loretta Hunt of Sherdog recently interviewed Ken Hershman, vice-president of Showtime sports and event programming, to discuss Showtime’s relationship with Strikeforce. The entire article is an interesting read, but nothing more so than the following talk about television production. “The business objective there is to sell pay-per-views and they use Spike TV as a vehicle. […]
UFC 114: Gate & Payouts
UFC 114: Payout Perspective
Welcome to another edition of Payout Perspective! This week we’ll be taking a look at UFC 114: Rampage vs. Evans, which was held at the MGM Grand in Las Vegas, Nevada on May 29th, 2010. The event featured a light heavyweight contender bout between Rampage Jackson and Rashad Evans and coincided with the second ever […]
TUF 11 & Primetime Ratings
MMAPayout.com has learned that episode nine of TUF 11 drew a 1.1 HH rating on the strength of 1.5 million viewers Wednesday night, which is an improvement from last week’s episode (season low 1.0). The broadcast also drew well in the M18-34 and M18-49 demographics with a 1.53 and 1.33, respectively. Quarterlies: .99, 1.06, 1.05, […]