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UFC 137: Payout Perspective

October 31, 2011 by Jason Cruz 26 Comments

Welcome to another edition of Payout Perspective. This time we take a look at UFC 137 coming from the Mandalay Bay in Las Vegas, Nevada. In the main event, Nick Diaz convincingly defeated BJ Penn affirming the need for a showdown with Georges St. Pierre. Diaz retires Penn; GSP next So now its obvious why […]

Filed Under: Featured, pay-per-view, payouts, sponsorships, UFC

CageHero rebrands itself

October 26, 2011 by Jason Cruz

MMA Payout had the opportunity to speak with the owners of CageHero, Mark Mastrandrea and Ian Parker as it recently re-branded itself focusing its business to target kids. Once a sponsor of fighters in the octagon, it has a new web site, a new clothing line and its CageHero Kids Team. “We feel we can […]

Filed Under: Apparel, Featured, marketing, sponsorships

Payout Blue Book Update

October 24, 2011 by MMAPayout Moderator 4 Comments

The MMAPayout.com Pay-Per-View, Television, and Live Gate & Attendance sections of the  Blue Book have been updated to include all events in 2011. Reminder: you always access the information via the tab on the menu bar of every page. The sponsorship portion of the Payout Blue Book will be the next big project we will […]

Filed Under: Blue Book, gate, pay-per-view, ratings, sponsorships, TV

UFC 136: Payout Perspective

October 9, 2011 by Jason Cruz 14 Comments

Welcome to another edition of Payout Perspective. This time we come to you from the Toyota Center in Houston, Texas where fans saw one of the best cards of this year. Edgar bullies Maynard The first round of Edgar Maynard III looked a lot like Edgar Maynard II. Instead, Maynard remained composed throughout the rest […]

Filed Under: Featured, pay-per-view, sponsorships, UFC

UFC on Versus 6: Payout Perspective

October 5, 2011 by Jason Cruz 7 Comments

Welcome to a Payout Perspective of UFC on Versus 6. The event, coming from Washington D.C. this past Saturday, featured Dominick Cruz defending his Bantamweight title against Demetrious Johnson. Ratings MMA Junkie reported that an average of 729,000 viewers watched UFC on Versus 6 this past Saturday night. The average drew higher than UFC on […]

Filed Under: Featured, ratings, sponsorships, UFC

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