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Blue Chip Sponsor Anheuser-Busch Warns UFC About Fighters’ Sexist, Homophobic Comments

April 27, 2012 by MMAPayout Moderator 12 Comments

AdvertisingAge reports that Anheuser-Busch, a major blue chip sponsor for the UFC, has “reprimanded the mixed-martial arts organization for remarks made by some fighters”. Multiple advocacy groups have recently criticized UFC employees and fighters for using comments described as “sexist and homophobic.”   A-B recently released a press release which stated the following: “We’ve communicated […]

Filed Under: Featured, mainstream, regulation, social media, sponsorships, Station Casinos, TV, UFC

UFC 145: Payout Perspective

April 22, 2012 by Jason Cruz 7 Comments

Welcome to another edition of Payout Perspective!  This time the UFC hit Atlanta for UFC 145 where the much anticipated fight between Rashad Evans and Jon Jones took place. Jones outclasses Evans Did the fight live up to its expectations?  Despite the hype, the outcome was never in doubt.  Jon Jones dominated Rashad Evans to […]

Filed Under: Featured, FOX, gate, social media, sponsorships, Twitter, UFC, xyience

The pro wrestling post: WWE stock, Lesnar’s sponsors and TNA-Bellator working together?

April 21, 2012 by Jason Cruz Leave a Comment

Before we all sit down to watch one of the biggest hyped UFC fights of 2012, MMA Payout gives you the weekly pro wrestling post. WWE stock plummets to 52 week low Thursday Despite breaking records with its PPV buys for Wrestlemania 28, the WWE’s stock hit a 52 week low on Thursday.  The depression […]

Filed Under: Bellator, pro wrestling, sponsorships, UFC, WWE

Xyience takes center of Octagon May 5th

April 20, 2012 by Jason Cruz 6 Comments

Xyience will hold the center of the Octagon in the UFC’s third network appearance May 5th.  The official energy drink of the UFC will also appear on the ring bumpers during the event.. Via Xyience press release details the importance of the visibility: To gain perspective on what this means in terms of reach for […]

Filed Under: FOX, sponsorships, TV, UFC, xyience

Jones clothing deal could be sign of future

April 19, 2012 by Jason Cruz 2 Comments

Interesting news came out last week when it was announced that Jon Jones would be wearing UFC branded gear for his fight this Saturday night.  The UFC tells the USA Today that there will be more fighters wearing UFC gear in the octagon. Jones’s former sponsor, Form Athletics, went under, leaving Jones available to any […]

Filed Under: Apparel, Featured, Form Athletics, sponsorships, UFC

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