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Strikeforce Nashville: Payout Perspective

April 18, 2010 by Kelsey Philpott

Welcome to another edition of Payout Perspective! This week we take a look at Strikeforce’s second show on CBS simply entitled Nashville, which was held at the Bridgestone Arena in Nashville, Tennessee. The event featured three title fights: Gegard Mousasi vs. Mo Lawal at 205lbs, Gilbert Melendez vs. Shinya Aoki at 155lbs, and Jake Shields […]

Filed Under: Blue Book, booking, Featured, mainstream, marketing, opinion and analysis, sponsorships, Strikeforce

MMAPayout.com Blue Book Update

April 16, 2010 by Kelsey Philpott 2 Comments

MMAPayout.com has been working hard to update its sponsorship blue book over the last few weeks and we’ve added the following companies: Body Builder Dead Game Fight! Magazine Lexani MicroTech Nutrabolics Nuvasive Revgear Suffer Seven Deuce Inc. Toyo Tires Venum Be sure to give it a look on the top tool bar! Also, if you’re […]

Filed Under: Blue Book, sponsorships

Tokyo Five to Sponsor Renzo Gracie

April 7, 2010 by Kelsey Philpott Leave a Comment

Tokyo Five has announced it will sponsor Brazilian jiu-jitsu master Renzo Gracie for his UFC 112: Invincible bout against former UFC welterweight champion Matt Hughes in Abu Dhabi, UAE. Gracie joins the growing list of MMA fighters to be sponsored by the apparel company. Check out MMAPayout.com’s Blue Book for a list of many of […]

Filed Under: Blue Book, sponsorships

New GSP Under Armour Commercial

March 30, 2010 by Kelsey Philpott Leave a Comment

Under Armour recently released a new Georges St-Pierre commercial trailer to coincide with his title defense at UFC 111 against Dan Hardy. Take a look below: Payout Perspective: Mission Skincare, Gatorade, and Under Armour all understand the importance of timing: GSP’s popularity is spiking right now and this is the way to leverage that awareness […]

Filed Under: sponsorships

UFC 111: Payout Perspective

March 28, 2010 by Kelsey Philpott 21 Comments

Welcome to another edition of Payout Perspective! This week we take a look at the UFC’s return to New Jersy with UFC 111. The sold-out held at Newark’s Prudential Center featured a welterweight title bout between Georges St-Pierre and Dan Hardy, as well as an interim heavyweight title bout between Shane Carwin and Frank Mir. […]

Filed Under: booking, Featured, marketing, pay-per-view, sponsorships, UFC

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