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sponsorships

Sponsor spotlight: Safe Auto Insurance – Part 1

November 30, 2010 by Jason Cruz Leave a Comment

MMA Payout had the opportunity to speak with first time fight sponsor Safe Auto Insurance and MMA Management company VF Elite Sports Agency about Safe Auto’s foray into sponsoring UFC fighters. The first part will focus on Safe Auto. The second part will focus on VF Elite Sports Agency.   Safe Auto and VF have entered into an agreement where Safe […]

Filed Under: Company Profile, Sponsorship Spotlight, sponsorships, UFC

The UFC Fan Base

November 29, 2010 by Kelsey Philpott

There’s no shortage of news or information available regarding the UFC’s growth from a pay-per-view or gate perspective, but there’s considerably less information where the growth of its fan base is concerned. I suspect this is the case because the UFC is a relatively new sporting phenomenon that’s yet to gain the requisite level of […]

Filed Under: Featured, mainstream, marketing, sponsorships, UFC

Rockstar Energy Drink and Strikeforce sponsor Holiday Hunt

November 28, 2010 by Jason Cruz 2 Comments

Graciemag.com reports that Rockstar Energy Drink and Strikeforce are sponsoring a Holiday Hunt for prizes in support of Strikeforce’s Dec. 4th event, “Babalu v. Henderson” in St. Louis. Via Graciemag.com: In the spirit of the holiday season, Strikeforce and presenting sponsor Rockstar Energy Drink will hold a “Holiday Hunt” that will award lucky winners in St. […]

Filed Under: sponsorships, Strikeforce

UFC 123: Payout Perspective

November 21, 2010 by Kelsey Philpott 6 Comments

Welcome to another edition of Payout Perspective! We’ll be taking a look at UFC 123: Jackson vs. Machida that was held at The Palace at Auburn Hills just outside Detroit, Michigan on Saturday, November 20th. In addition to the light heavyweight showdown between former champions Jackson and Machida, the event also featured the rubber match […]

Filed Under: Featured, pay-per-view, regulation, sponsorships, UFC

Ears to Joe: Lauzon fight banner pokes fun at himself

November 19, 2010 by Jason Cruz 2 Comments

Fight banners are a way that fighters can earn extra money through their sponsors. Most fans rarely pay them any attention since the fighters stand in front of them as they are being introduced. However, Joe Lauzon’s fight banner seeks to be a little different. Poking fun at Lauzon’s ears, the banner is a subtle […]

Filed Under: marketing, sponsorships, UFC

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