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Payout Perspective: UFC 127

March 1, 2011 by Jason Cruz 8 Comments

Welcome to another edition of Payout Perspective! This time we look at UFC 127 which took place at the Acer Arena in Sydney, Australia. The main event saw a draw between Jon Fitch and BJ Penn. In the other featured bout, Michael Bisping defeated Jorge Rivera after an illegal knee and a questionable decision to […]

Filed Under: Apparel, Dethrone, Featured, gate, pay-per-view, Public Relations, ratings, social media, sponsorships, TV, Twitter, UFC, viral video

UFC, Strikeforce Set to Enjoy Early 2011 Success

February 14, 2011 by Kelsey Philpott 9 Comments

The UFC has experienced tremendous growth over the last few years. Its PPV revenues have increased by an annual average of over 20% in the last three years and its live gate has tracked similarly at an average increase of 15% . This is outstanding growth, but also difficult to sustain, which is why many […]

Filed Under: gate, marketing, pay-per-view, Strikeforce, UFC

UFC 126 PPV Numbers, Gate, Ratings and Notes

February 10, 2011 by MMAPayout Moderator 6 Comments

Dave Meltzer from F4WOnline (subscription) reports on his newsletter that trending patterns for UFC 126 PPV buys are in the range of 700k-750K buys. The show live drew a sellout of 10,893 paying $3.6 million in the building, and another 1,046 paying $45,100 at the adjacent ballroom for closed-circuit. … Initial buy rate projections based […]

Filed Under: pay-per-view, TV, UFC

UFC 126: Payout Perspective

February 8, 2011 by Jason Cruz 8 Comments

Welcome to another addition of Payout Perspective. Today we look at UFC 126 held in Las Vegas, Nevada. The Super Bowl weekend show featured a trio of fights: the much-anticipated Anderson Silva facing Vito Belfort, Forrest Griffin taking on Rich Franklin and Jon “Bones” Jones faced Ryan Bader. Silva KOs Belfort After an intense weigh-in face off […]

Filed Under: booking, Featured, gate, marketing, new media, pay-per-view, payouts, social media, sponsorships, Twitter, UFC, xyience

UFC thanks Feds for icing PPV pirates

February 3, 2011 by Jason Cruz 8 Comments

The US Attorney of New York and the US Immigration Customs Enforcement (“ICE”) received a big thanks from the UFC in a press release on Wednesday as the agencies shut down 10 websites that allegedly live streamed sporting events and PPVs. Political news web site POLITICO reported the enforcement actions but did not mention the […]

Filed Under: mainstream, media, pay-per-view, UFC

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As I recall, Silva almost put a hole in James Irvin's face

Jed I. Goodman © @jedigoodman

UFC once put the 🐐 Anderson Silva in a non-title LHW fight on Spike TV just to compete with Affliction’s PPV.

The old Dana would absolutely do something like this: tell fans to tune in to UFC Vegas 117 for the International Fight Week card announcement, then stage the

#ZuffaBoxing tonight?

Just pay for his insurance

Dovy🔌 @DovySimuMMA

🫡Dana White CONFIRMS he’s signed Jim Miller to another 5 fight deal

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