Today’s MMAterial Facts illustrates the impact of social networks and media on MMA. Notes: UFC branding machine marches on Break Media Launches Social Game and Opens Game Studio From Motivational Thoughts to Bar Fights, MMA Turns to Twitter MMA Pro Fighter Tops the Facebook MMA Rankings Fight Biz: Fighters capitalize on social media to take […]
media
The Role of Blogs/Websites in MMA
Steve Cofield of Yahoo! Sports and Dana White go head-to-head in a discussion over the role of MMA blogs and websites in the MMA landscape. Payout Perspective: This interview begs the question: should the MMA media act as unabashed cheerleaders and advocates of the sport? The consumer — or in this case, MMA fan — […]
Fighters Only Going Global in 2010
Chris Knox of NeBusiness.co.uk writes of the Fighters Only success story and what looks to be a very promising 2010 for the MMA magazine founded in the UK. Rob Hewitt turned his love of competitive fighting into a fully-fledged business in 2005, when he launched Fighters Only magazine in Newcastle with the aim of providing […]
Subdued Penn Talks Sanchez Fight
BJ Penn was saying all the right things in his recent pre-fight interview in Memphis this week, and this subdued nature was certainly in sharp contrast to the outlandish BJ Penn hype machine that we’ve seen previously. Courtesy of MMAWeekly: “I’m not here to criticize him or anything,” he said. “But when I see that kind […]
NBC, Comcast Could Challenge ESPN
Richard Sandomir of the NY Times talks about the potential acquisition of NBC Universal by Comcast – America’s largest television provider (cable or satellite). Comcast’s impending acquisition of NBC Universal will certainly set off an effort to turn Versus into a viable alternative, if not a full-fledged competitor, to ESPN. Under Comcast’s ownership, Versus has transformed […]