Welcome to another edition of Payout Perspective! This week we’ll be taking a look at UFC 124: St-Pierre vs. Koscheck II which was held at The Bell Centre in Montreal, Quebec on Saturday, December 11th. The event was headlined by the much anticipated welterweight title showdown between Ultimate Fighter Season 12 coaches Georges St-Pierre and […]
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The UFC Fan Base
There’s no shortage of news or information available regarding the UFC’s growth from a pay-per-view or gate perspective, but there’s considerably less information where the growth of its fan base is concerned. I suspect this is the case because the UFC is a relatively new sporting phenomenon that’s yet to gain the requisite level of […]
Limited edition Silva watch available on Black Friday
UFC middleweight champion Anderson Silva has partnered with watchmaker Meister in releasing limited edition watches with the identifiable Silva “killer bee” logo. The limited edition watches are available online at Meister’s web site. Only 50 of the 200 made will be available online. The remaining watches will be distributed to select Meister retailers. Via MMA Junkie: Previous special-edition […]
White honored at 2010 Sports Media Marketing Awards
UFC President Dana White was honored with the Sports Media Marketing’s Game Changer Award Thursday night in New York. The award was presented to him by PromaxBDA, a global nonprofit organization dedicated to the development of new technologies, applications, business models and industries. From the Sports Media Marketing web site: The Game Changer Award recognizes a […]
Ears to Joe: Lauzon fight banner pokes fun at himself
Fight banners are a way that fighters can earn extra money through their sponsors. Most fans rarely pay them any attention since the fighters stand in front of them as they are being introduced. However, Joe Lauzon’s fight banner seeks to be a little different. Poking fun at Lauzon’s ears, the banner is a subtle […]