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UFC manager comments on Reebok deal, fight management

April 22, 2015 by Jason Cruz 13 Comments

In light of Zuffa’s announcement that it has changed the policy through which it will compensate fighters under the Reebok sponsorship deal, a manager of UFC fighters has spoken out about the deal and the sponsorship landscape.  Oren Hodak of KO Reps who represents Johny Hendricks, Ovince St. Pierre and Joe Lauzon among others has expressed […]

Filed Under: agent, Apparel, Featured, Reebok, sponsorships, Sports Business Journal, UFC

UFC to change Reebok pay structure to tiered system

April 20, 2015 by Jason Cruz 2 Comments

Sports Business Journal reports (subscription recommended) that the UFC is making a change to the way it will compensate its fighters through the Reebok deal.  Instead of paying fighters based on media rankings, it will pay fighters based on a “tiered system” based on tenure or number of UFC bouts fought. There will be 5 […]

Filed Under: Apparel, Featured, payouts, Reebok, UFC

WWE-Tapout announce joint venture

March 25, 2015 by Jason Cruz Leave a Comment

The WWE and Authentic Brands Group, LLC (ABG) announced a joint venture with Tapout as the brand formerly tied with MMA and the UFC will now be the official fitness and training partner of the WWE. The partnership is reported as a 50/50 joint venture per the Sports Business Journal.  According to the WWE release, […]

Filed Under: Apparel, sponsorships, Tapout, UFC, WWE

Due to Reebok deal, James Krause states he’ll lose $20K in sponsor money

February 24, 2015 by Jason Cruz 5 Comments

James Krause spoke out about the Reebok deal and stated that due to the new uniform policy he will be losing $20,000 in sponsor money.  In speaking with MMA Fighting, he indicated he did not know how much he will be making, but know how much he will be losing. Krause is not the only […]

Filed Under: Apparel, Reebok, sponsorships, UFC

Silva bristles at donning Reebok

January 30, 2015 by Jason Cruz 1 Comment

In a recent interview, Anderson Silva stated he will not wear Reebok in the UFC despite the impending uniform deal.  More damaging, he is quoted as saying he doesn’t identify with Reebok at all. The quotes came in a recent interview with Brazilian outlet Terra and were reported by MMA Junkie. Until Nike decided to […]

Filed Under: Adidas, Apparel, Reebok, UFC

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