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Jason Cruz

HBO beats out Showtime for Pacquiao-Marquez III

August 5, 2011 by Jason Cruz 1 Comment

Bad Left Hook reports that HBO has won the battle for distribution rights of Pacquiao-Marquez III. Time Warner, HBO’s parent company, will be heavily involvied in the promation of the November 12th fight. Via Bad Left Hook: As noted before, it appears that the greatest impact that Ken Hershman and Showtime made by “stealing” Manny’s […]

Filed Under: boxing, HBO, Showtime

UFC-Fox Sports Latin America announce TV deal

August 4, 2011 by Jason Cruz Leave a Comment

The UFC announced a two year TV distribution agreement with Fox Sports Latin America to air UFC live events and programming. The deal gives Fox Sports the exclusive right to air UFC content in Latin America with the exception of Brazil. FOX Sports Latin America is the number one sports pay television network in the […]

Filed Under: TV, UFC

Strikeforce: Fedor vs. Henderson: 571,000 viewers

August 4, 2011 by Jason Cruz 1 Comment

MMA Junkie reports that Saturday night’s Strikeforce event on Showtime garnered an average of 571,000 viewers with a peak of 778,000. It was the fourth highest rated Strikeforce-Showtime show ever. The list of the top five Strikeforce-Showtime shows as compiled by MMA Junkie: “Strikeforce: Silva vs. Fedor” (February 2011): 741,000 viewers “Strikeforce: Overeem vs. Werdum” […]

Filed Under: ratings, Strikeforce

Salaverry offers MMA instruction via phone app

August 3, 2011 by Jason Cruz 1 Comment

MMA Weekly reports that former UFC middleweight Ivan Salaverry has produced a dedicated phone app showing MMA instruction. The app is available on Itunes and is free to download with additional content going for an introductory price point of $2.99. The app includes Salaverry instruction on the basics of MMA fighting to his signature move, […]

Filed Under: new media, UFC

Nike, Brazil soccer club announce sponsorships with Silva

August 2, 2011 by Jason Cruz 3 Comments

Sherdog reports that Anderson Silva will be sponsored by Nike and Brazilian soccer club, Corinthians Paulista, at UFC 134 in Rio. The two new sponsors add to the Spider’s total for the big event in Brazil on August 27th. The Nike deal was confirmed by Nike Brazil Director of Sports Marketing Luis Alexandre although terms of […]

Filed Under: Featured, sponsorships, UFC

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