Welcome to another edition of UFC 131’s Payout Perspective. This time the UFC made its way north to the Rogers Arena in Vancouver, British Columbia, Canada. In the main event Junior dos Santos retained his #1 contender spot by pummeling Shane Carwin. JDS beats Carwin, Cain next Junior dos Santos soundly defeated Shane Carwin to retain his number […]
Mainstream takes notice of UFC’s use of social media
ESPN ran an article earlier this week about the UFC’s social media presence and its recent incentive programs for fighters to utilize Twitter as a means to publicize themselves. The UFC ranks second only to the NBA among sports leagues in social media presence. According to ESPN, the UFC has more than 5.8 million followers on […]
UFC shares stage with NHL
The Vancouver Sun reports on the UFC having to play second fiddle with the NHL this weekend. With the Canucks in the Stanley Cup Final and playing Friday night, the city is preoccupied with its hockey team. In addition to sharing the city, UFC 131 took a huge hit when PPV king Brock Lesnar had to pull […]
WWE Tough Enough Finale ratings: 2.86 million viewers
The season finale of WWE’s Tough Enough scored 2.86 million viewers according to Television By Numbers. It received a 1.0 rating for Adults 18-49. In the end, TE contestant Andy ousted the more polished Luke to win the TE contract. The ending was drawn out way too much as it segued into WWE’s Raw. Episode 1 […]
White announces 5 round main events and 125ers to UFC
Dana White announced today at the UFC 131 press conference that the UFC will change all non-title main events to 5 rounds. Also, the UFC will add a 125 pound division. Via MMA Fighting: …all non-title main event bouts in the UFC would be five-round affairs, giving the fighters at the top of the card […]