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Jason Cruz

“Strikeforce: Fedor vs. Henderson” – 8,311 attendance and $638K live gate

July 31, 2011 by Jason Cruz 2 Comments

MMA Junkie reports that 8,311 fans attended Saturday night’s Strikeforce event for a gate of $638,470. The event took place at the Sears Centre Arena outside of Chicago. Via MMA Junkie: This year’s Chicago-area show featured a heavyweight headliner between MMA legends Dan Henderson and Emelianenko. Thanks largely to that super-fight, most tickets were sold […]

Filed Under: gate, Strikeforce, Zuffa

Evans appears on Late Night with Jimmy Fallon

July 30, 2011 by Jason Cruz Leave a Comment

Rashad Evans appeared on NBC’s Late Night with Jimmy Fallon Friday night to promote next week’s showdown with Tito Ortiz. Unlike most athletes, Evans was personable and seemed genuinely comfortable trading barbs with Fallon. Despite an awkward impromptu karaoke spot, Evans rolled with Fallon’s schtick and provided some great impressions of his mom and Randy […]

Filed Under: TV, UFC

Franklin stars in Boost Mobile Commercial

July 29, 2011 by Jason Cruz Leave a Comment

Rich Franklin is featured in a Boost Mobile commercial entitled, “Bring a UFC Fighter to Work.” Guess who plays the UFC Fighter. http://youtu.be/XKsiAw77D8w (H/t:  MMA Mania) Payout Perspective: I must admit that I had hoped Franklin would show more acting prowess in the commercial. Franklin actually starred in a movie with Tiffani Thiessen called “Cyborg […]

Filed Under: social media, UFC

Anderson Silva signs endorsement deal with Burger King

July 28, 2011 by Jason Cruz 2 Comments

MMA Mania reports that Anderson Silva has signed a sponsorship deal with Burger King to represent the Whopper-maker in Brazil. We will likely see the BK on Silva at UFC Rio next month. Via web site Esporte.uol through MMA Mania: Anderson has a great identity with the brand, is an idol of many audiences, especially […]

Filed Under: Featured, sponsorships, UFC

UFC Gym heading to Torrance, California

July 28, 2011 by Jason Cruz Leave a Comment

The UFC announced the opening of a UFC Gym in Torrance, California set to open in early 2012. This will be the fourth UFC gym in the state with the others in Concord, Rosemead and Corona, California. Via UFC press release: At over 40,000 square-feet, UFC Gym Torrance will feature all of the amenities seen […]

Filed Under: gyms, UFC

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