On the heels of announcing its media rights commitment to Paramount, Dana White made the media rounds to various outlets. In interviews, he noted that Zuffa Boxing would recognize The Ring belt alone as the championship for Zuffa Boxing. The Ring, owned by Saudi Arabia’s Public Investment Fund (PIF), will be working with Zuffa Boxing […]
Zuffa
Zuffa Boxing media right goes to Paramount
Where is Zuffa Boxing media rights landing?
On Wednesday, Dana White posted on IG that he had a big announcement to make. He later retracted the statement saying he had jumped the gun. Could it have been about media rights for Zuffa Boxing? On Thursday, The Athletic’s Andrew Marchand reported that Netflix will stream MLB Opening Day matchup for the next three […]
Shapiro talks UFC media rights at Goldman Sachs Conference
TKO head Mark Shaprio spoke at a Goldman Sachs conference on Wednesday discussing the success of the TKO properties. Shapiro gave a post-transaction report on how Paramount+ and CBS earned the rights for UFC. Shapiro indicated that ESPN was “always in the mix” but when it became clear that the company would double its rights […]
Paramount close to securing Zuffa Boxing
Front Office Sports is reporting that Paramount is close to securing a media deal with TKO and Riyadh Season’s Zuffa Boxing. A source told FOS that Paramount was the “front runner” although no confirmation has been reported and TKO, Paramount and Endeavor are mum on any looming deal. On Monday, TKO announced that the UFC […]