All it took was two events after the Strikeforce purchase was announced for Zuffa to take over the Strikeforce promotion and replace the staff, quickly disproving the “business as usual” motto tied to the acquisition two months ago. According to MMAPayout sources, May 9th, 2011 was the last day Strikeforce was an MMA promotion under […]
Zuffa
UFC offers fighters health insurance
Zuffa announced today that 350 UFC and Strikeforce fighters will be covered under a Zuffa-sponsored health insurance policy. Zuffa will pay 100 percent of the premiums for the fighters. Via UFC press release: To date, Zuffa event-related insurance has always met or exceeded Athletic Commission requirements and has covered all injuries sustained during competition. After […]
UFC 129: Payout Perspective – Part 2
Welcome to the second part of UFC 129’s Payout Perspective. PPV Buy Rate trending at estimated 800K-900K (Updated 5/5) Dave Metzler at the Wrestling Observer (subscription required) stated that the trending buy rate for UFC 129 will be between 800-900K. It was estimated to be around 1 million buys earlier. The explanation between trending […]
CNBC’s “Fistful Of Dollars” Features the UFC
Darren Rovell of CNBC interviewed Lorenzo Fertitta on the “Fistful of Dollars” segment that featured the UFC growing from a 2 million dollar purchase to a 1 billion dollar brand. The segment also touched on the Bud Light sponsorship, UFC 129 success, and when they plan to cash out and sell. Payout Perspective: The […]
More Details Behind Zuffa-Strikeforce Purchase
Dave Meltzer over at F4WOnline.com is reporting some interesting details behind the Zuffa-Strikeforce purchase, which details why the UFC broke the news that Saturday morning and some info behind the bidders and the acquisition timetable. On F4WOnline’s latest newsletter (subscription), some more notes regarding the deal between Sports Valley Sports and Entertainment and Zuffa were […]