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Zuffa

UFC sees future gain in international expansion

August 11, 2013 by Jason Cruz 14 Comments

The Las Vegas Journal Review reports on Zuffa’s international ambitions.  In an interview with Lorenzo Fertitta, he indicated that the company projects to make more money overseas than domestically by 2015. The interview details its global strategy which is based upon outreach to international markets via media agreements to show its content.  Notably, its brokered […]

Filed Under: UFC, Zuffa

Commission to decide whether Sonnen can fight at UFC Fight Night 26

August 7, 2013 by Jason Cruz 1 Comment

MMA Junkie reports that the Massachusetts State Boxing Commission will conduct a meeting to determine whether to license Chael Sonnen for his fight August 17th on UFC Fight Night 26. The issue with the meeting has to deal with a complaint placed by a group called, Unite Here.  According to its web site, the group […]

Filed Under: FS1, Public Relations, TV, UFC, Zuffa

UFC spent $620K on lobbying efforts in 2012

July 15, 2013 by Jason Cruz 3 Comments

The UFC ranked second to the NFL in terms of lobbying expenses of sports organizations for 2012.  The UFC spent $620,000 last year in lobbying efforts which mostly relate to anti-piracy laws and educating legislators on MMA. According to MMA Junkie (via OpenSecrets.org), the UFC spent $620,000 which would be a 51% increase from 2011. […]

Filed Under: Public Relations, UFC, Zuffa

UFC 162: Payout Perspective

July 7, 2013 by Jason Cruz 35 Comments

Welcome to another edition of Payout Perspective. This time we take a look at the unusual end to the title reign of Anderson Silva at the MGM Grand Garden Arena. Silva kisses title reign goodbye – “Uneasy lies the head that wears the crown.” – Shakespeare’s Henry IV, Part II It was relief, not disappointment […]

Filed Under: Attendance, Featured, gate, pay-per-view, payouts, PPV History, press release, sponsorships, UFC, Zuffa

White responds to criticism on fighter pay

July 2, 2013 by Jason Cruz 62 Comments

MMA Junkie reports that Dana White’s solution to the complaints about UFC fighter pay is to eliminate fight bonuses.  The Fight of the Night, Submission of the Night and KO of the Night would be done away with in order to compensate the lower tiered fighters. Via MMA Junkie: “You don’t like the structure? All […]

Filed Under: Featured, payouts, Public Relations, UFC, Zuffa

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