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UFC

Mainstream takes notice of UFC’s use of social media

June 11, 2011 by Jason Cruz 5 Comments

ESPN ran an article earlier this week about the UFC’s social media presence and its recent incentive programs for fighters to utilize Twitter as a means to publicize themselves. The UFC ranks second only to the NBA among sports leagues in social media presence. According to ESPN, the UFC has more than 5.8 million followers on […]

Filed Under: Public Relations, social media, Twitter, UFC

UFC shares stage with NHL

June 10, 2011 by Jason Cruz Leave a Comment

The Vancouver Sun reports on the UFC having to play second fiddle with the NHL this weekend. With the Canucks in the Stanley Cup Final and playing Friday night, the city is preoccupied with its hockey team. In addition to sharing the city, UFC 131 took a huge hit when PPV king Brock Lesnar had to pull […]

Filed Under: gate, UFC

White announces 5 round main events and 125ers to UFC

June 9, 2011 by Jason Cruz 16 Comments

Dana White announced today at the UFC 131 press conference that the UFC will change all non-title main events to 5 rounds. Also, the UFC will add a 125 pound division. Via MMA Fighting: …all non-title main event bouts in the UFC would be five-round affairs, giving the fighters at the top of the card […]

Filed Under: UFC

UFC In Talks to Buy Stake in G4 Channel

June 8, 2011 by MMAPayout Moderator 24 Comments

The Wall Street Journal’s Jessica Vascellaro is reporting that the UFC is in talks to buy control of NBC Universal’s struggling G4 network.   The G4 gaming network has been struggling for years, which lead to being dropped by DirecTV and losing 20 million satellite households due to being one of the lowest rated networks […]

Filed Under: Featured, TV, UFC

UFC 131 Prelims on Facebook and YouTube

June 8, 2011 by Jason Cruz 5 Comments

MMA Weekly reports that the prelims for UFC 131 will not only be streamed via the UFC’s Facebook page as is the norm now, but it will also be streamed via YouTube. The channel run by the UFC will not go live until Saturday. MMA Weekly states that YouTube has increased its coverage of live events including the Coachella music […]

Filed Under: new media, UFC

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