UFC Lightweight Jamie Varner shot a public service announcement for the Phoenix Suns which aired in the arena during a Phoenix Suns game. As part of the PSA, Varner promoted the UFC’s upcoming UFC on Fox event in Phoenix. The PSA is the standard general announcement given before most sporting events. Varner and the Phoenix […]
UFC
SBJ survey looks at UFC growth, Fight Pass
The Sports Business Journal revealed its annual reader survey on various topics related to sports business. This year included questions about the UFC, WWE and boxing. In a survey related to over the top networks, readers indicated that the UFC is the “Fight sport” that will see the biggest growth over the next five years. […]
UFC offers Fight Pass deal as part of Cyber Monday
UFC Fight Pass is offering a Cyber Monday deal which began Friday and ends on Monday, December 1st. It’s offering UFC Fight Pass for $6.99 per month and a free one-year subscription of UFC: The Official Magazine. UFC had previous offers for its digital network for $7.99 plus the 1 year magazine subscription as recent […]
TUF 20 Episode 9 up to 637,000 viewers
MMA Payout has learned from a Nielsen source that the adjusted viewership ratings for last Wednesday’s TUF 20 episode 9 drew the viewership to 637,000. The adjusted viewership is a 67% increase from the Live + SD rating of 381,000. The Live + 3 rating average for this season is793,000. The average increase from the […]
UFC Fight Night 57: 903,000 viewers
MMA Payout has learned from a Nielsen source that Saturday night’s UFC Fight Night 57’s main card drew an average of 903,000 viewers. In addition, the prelims had a considerable jump to 777,000 viewers. The main card featured a Frankie Edgar-Cub Swanson feature with Edgar getting the submission in the 5th round. The event peaked […]