The latest K-Swiss/Kenny Powers commercial features Urijah Faber and Jon Jones as part of the K-Swiss team. In addition to Faber and Jones, other K-Swiss athletes join Powers in a funny ad for the brand. The premise of the commercial has Powers as the CEO of the company and he appoints different K-Swiss athletes to […]
sponsorships
Sponsor to provide walkout music for Diaz at UFC 137
MMA Weekly reports that Team Cesar Gracie has entered into a deal with Coalition Fight Music (CFM) to provide walkout music for Nick Diaz in his fight against GSP at UFC 137. The deal has CFM providing walkout music for any fighter under Team Cesar Gracie starting with Diaz as he challenges GSP for the […]
SafeAuto Insurance commercial features Clay Guida
Clay Guida is featured in a SafeAuto Insurance television commercial. Guida, playing himself, “convinces” an uninsured driver sign up for SafeAuto. (H/t: MMA Mania) Payout Perspective: Its been a pretty big year for SafeAuto Insurance in its first year of sponsoring fighters in the UFC as well as its signage making appearances in the […]
UFC 132: Payout Perspective
Welcome to another edition of Payout Perspective. This time we look at UFC 132 from the MGM Grand in Las Vegas, Nevada. The featured bout was Dominick Cruz defending his Bantamweight title againt Urijah Faber. Cruz defeats Faber in entertaining matchup Welcome to the UFC Dominick Cruz. A back and forth bout saw Cruz take control […]
Clinch Gear signs NFL player Hawk
Green Bay Packer linebacker AJ Hawk has signed a deal with MMA brand Clinch Gear. Hawk multiyear deal will have the former Buckeye endorse Clinchgear’s training gear. Via Clinchgear’s press release: Hawk will represent Clinch Gear’s growing line of performance training apparel, which includes the world’s leading Performance Training Shorts as well as technical compression and […]