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UFC 162: Payout Perspective

July 7, 2013 by Jason Cruz 35 Comments

Welcome to another edition of Payout Perspective. This time we take a look at the unusual end to the title reign of Anderson Silva at the MGM Grand Garden Arena. Silva kisses title reign goodbye – “Uneasy lies the head that wears the crown.” – Shakespeare’s Henry IV, Part II It was relief, not disappointment […]

Filed Under: Attendance, Featured, gate, pay-per-view, payouts, PPV History, press release, sponsorships, UFC, Zuffa

Cowboy signs with NASCAR driver’s agency for representation

June 24, 2013 by Jason Cruz Leave a Comment

MMA Junkie reports that Donald Cerrone has signed on with NASCAR driver’s Kevin Harvik’s agency – Kevin Harvik, Inc.  The signing is the company’s first MMA client. Harvick is a big fan of MMA and has been seen at UFC/Fox events as part of the new “synergy” of cross promotion between Fox’s sports properties. Cerrone […]

Filed Under: agent, sponsorships, UFC

UFC 161: Payout Perspective

June 17, 2013 by Jason Cruz 2 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 161 from Winnipeg, Manitoba, Canada where Rashad Evans took on Dan Henderson in the main event. Evans edges Henderson In what was an entertaining fight, Rashad Evans regained some career momentum with a split decision victory over Hendo.  The result […]

Filed Under: Affliction, Apparel, Attendance, Featured, gate, sponsorships, TV, UFC

Hendricks and Varner go head to head in Spartan Race

June 13, 2013 by Jason Cruz Leave a Comment

FighterxFashion reports on Jamie Varner and Johny Hendricks participating in the Reebok Spartan Race. The pair competed in Barnet, Texas in late May as part of its Head to Head Series. The outing came as the two UFC fighters partnered with Reebok in participating in this 4.5 mile ultimate obstacle course. Payout Perspective: Participation in […]

Filed Under: sponsorships, UFC

Pretorian Hard Sports No Longer Approved UFC Sponsor

May 31, 2013 by Jason Cruz 2 Comments

The UFC decided MMA equipment company Pretorian Hard Sports will no longer be an approved sponsor of the UFC.  John Morgan of MMA Junkie revealed the news via his twitter this week.  A memo was circulated to agents of fighters but no reason was given for the sudden development. The move comes as a surprise […]

Filed Under: Apparel, sponsorships, UFC

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