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UFC 170 pre-fight presser scrum focuses on fighter pay & sponsorships

February 22, 2014 by MMAPayout Moderator 5 Comments

UFC President Dana White discussed several topics during the UFC 170 pre-fight presser scrum, notably an update on the current status of Gilbert Melendez and recent fighter complains about fighter pay and sponsorships.   “It’s not my f— problem,” White told Iole and the media. “Getting sponsorship is a problem. It’s tough. It’s hard to […]

Filed Under: Featured, payouts, sponsorships, UFC

Bellator announces partnership with Attack Poker

February 11, 2014 by Jason Cruz Leave a Comment

Bellator announced a partnership with Attack Poker, an online gaming company, which will commence with the start of its 10th season which will air on Spike TV on February 28th.   Attack Poker will be the official online gaming partner of Bellator. Via Bellator press release: The alliance will make Attack Poker the official online […]

Filed Under: Bellator, sponsorships

Toyo Tires re-ups with the UFC through 2015

February 5, 2014 by Jason Cruz 1 Comment

Toyo Tires and the UFC have announced that it has extended its partnership through 2015.  The extension means that Toyo Tires will be an official sponsor of the UFC and will be seen in the UFC Octagon. Via UFC press release: Outside the Octagon, Toyo Tires will again have a presence on UFC.com, which averages […]

Filed Under: sponsorships, UFC

UFC 169: Payout Perspective

February 3, 2014 by Jason Cruz 6 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at the Super Bowl Weekend card taking place at The Prudential Center in Newark, New Jersey. Barao handles Faber To paraphrase Richard Sherman, “Barao is the best fighter in the game, when you put up a mediocre turtle defense like Faber, that’s […]

Filed Under: Featured, FS1, mainstream, media, pay-per-view, Public Relations, sponsorships, TV, UFC, WWE, xyience

Hendricks stars in Reebok commercial

January 28, 2014 by Jason Cruz Leave a Comment

UFC Welterweight contender Johny Hendricks is featured in a recent Reebok commercial with NFL star Knowshon Moreno and 2012 Olympic gold medal gymnast Aly Raisman. With the tag line, “Unnaturally Quick,” the trio show off the new Reebok “ZQuick” shoes which launch February 1st. Payout Perspective: Reebok signed a one fight deal with Hendricks at […]

Filed Under: sponsorships, UFC

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UFC made $1.5 billion in revenue last year. $1 million for brain research through 2030. And they don’t provide long-term health insurance for retired fighters. Fighters carry the damage for life. UFC needs to do a lot more. This deserves scrutiny, not applause.

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🚨 BREAKING: A MVSU men's basketball player has been detained by ICE

Power forward Qingfang Pang is a junior originally from China, listed as having a US hometown in Flushing, Queens

He just transferred in from Monroe U. in NY

@ThaoTaTV is first on the story for @WJTV @WHLT22

This is why Dana likes podcasts that actual adversarial press conferences

Dana comparing #UFC to the Lakers to come up with his valuation of the brand

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Dana White eyes $10B for UFC’s next rights deal https://www.sportsbusinessjournal.com/Articles/2026/10/08/dana-white-eyes-10b-for-ufcs-next-rights-deal/

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