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UFC 201: Payout Perspective

July 31, 2016 by Jason Cruz 2 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 201 at the Philips Arena in Atlanta, Georgia.  The main event featured Robbie Lawler taking on Tyrone Woodley for the welterweight title. The wait was worth it: Woodley new WW champ Tyron Woodley waited almost a year and a half […]

Filed Under: Attendance, bonuses, Featured, FS1, gate, Monster Energy, Reebok, sponsorships, TV, UFC

UFC 199: Payout Perspective

June 5, 2016 by Jason Cruz 5 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 199 taking place at The Forum in Inglewood, California.  The show featured two title defenses. Bisping shocks the world Michael Bisping waited a long time for his shot at the middleweight title and he did not disappoint.  Perhaps exposing a […]

Filed Under: Adidas, Attendance, bonuses, Featured, FS1, gate, Monster Energy, Reebok, social media, sponsorships, TV, UFC, UFC Fight Pass

UFC 198: Payout Perspective

May 16, 2016 by Jason Cruz 29 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 198 taking place from Curitiba, Brazil where Fabricio Werdum took on Stipe Miocic for the Heavyweight title. Miocic crowned Heavyweight Champ Despite the massive crowd in favor of Fabricio Werdum, Stipe Miocic knocked him out in the first round.  The […]

Filed Under: Attendance, bonuses, Featured, FS1, gate, Monster Energy, Reebok, sponsorships, TV, UFC, UFC Fight Pass

Monster Energy re-ups with Bellator MMA

May 13, 2016 by Jason Cruz 4 Comments

Bellator MMA has reached an agreement with Monster Energy Drink to extend its sponsorship agreement which will see the green “M” in the Bellator cage for years to come according to a press release. Via Bellator MMA press release: Monster will continue to own highly visible inventory inside the Bellator cage and sponsor concourse activations […]

Filed Under: Bellator, Bellator MMA, Monster Energy, sponsorships, UFC

GGG gets Jordan Brand sponsorship

April 13, 2016 by Jason Cruz 5 Comments

The USA Today reports that Gennady Golovkin will be sponsored by Jordan Brand for his upcoming fight April 23 against Dominic Wade on HBO. GGG will wear Jordan Brand trunks and gloves for his fight next week.  He becomes just the third fighter to don the Jordan Brand in the boxing ring after Andre Ward […]

Filed Under: boxing, sponsorships

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