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Public Relations

Jon Jones featured in WSJ, on Spike TV

March 15, 2011 by Jason Cruz 4 Comments

The UFC is getting ready for the reign of Jon Jones as Light Heavyweight Champ. The Wall Street Journal ran a feature on Jones in lieu of his title fight against Mauricio Rua. In addition, Jones will have his own pre-event preview show, “Jon Jones: In the Moment.” From the WSJ article entitled, “Has UFC […]

Filed Under: Public Relations, TV, UFC

Bellator prematurely reveals results of Saturday’s fights

March 7, 2011 by Jason Cruz 5 Comments

Fight Opinion’s Zach Arnold reports that the Bellator public relations staff sent word of the results of Bellator’s fights Saturday night prior to its airing on the West Coast. It was the organization’s season premiere and its debut on MTV2. Via Fight Opinion: Both the Bellator & Strikeforce telecasts aired on tape delay for the […]

Filed Under: Bellator, Public Relations

Strikeforce delays Heavyweight Grand Prix until June

March 2, 2011 by Jason Cruz 20 Comments

Strikeforce confirmed rumors that the much hyped Heavyweight Grand Prix tournament has been delayed until June 18th. The April 9th Strikeforce show will now feature Nick Diaz v. Paul Dailey according to MMA Junkie. Grumblings about the delay grew as Strikeforce had not announced a site for the April 9th event. Scott Coker was deflected […]

Filed Under: Public Relations, Showtime, Strikeforce

Bellator CEO Rebney featured on WSJ.com

March 2, 2011 by Jason Cruz 5 Comments

Last week Bellator CEO, Bjorn Rebney was featured in an interview on WSJ.com about building the Bellator brand. He talked about the substantial growth of MMA and the past and future of Bellator. Via WSJ.com Bellator will make its debut on MTV2 this Saturday night, March 5th at 9PM ET. Via Bellator press release: Bellator […]

Filed Under: Bellator, press release, Public Relations

Payout Perspective: UFC 127

March 1, 2011 by Jason Cruz 8 Comments

Welcome to another edition of Payout Perspective! This time we look at UFC 127 which took place at the Acer Arena in Sydney, Australia. The main event saw a draw between Jon Fitch and BJ Penn. In the other featured bout, Michael Bisping defeated Jorge Rivera after an illegal knee and a questionable decision to […]

Filed Under: Apparel, Dethrone, Featured, gate, pay-per-view, Public Relations, ratings, social media, sponsorships, TV, Twitter, UFC, viral video

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As I recall, Silva almost put a hole in James Irvin's face

Jed I. Goodman © @jedigoodman

UFC once put the 🐐 Anderson Silva in a non-title LHW fight on Spike TV just to compete with Affliction’s PPV.

The old Dana would absolutely do something like this: tell fans to tune in to UFC Vegas 117 for the International Fight Week card announcement, then stage the

#ZuffaBoxing tonight?

Just pay for his insurance

Dovy🔌 @DovySimuMMA

🫡Dana White CONFIRMS he’s signed Jim Miller to another 5 fight deal

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