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Public Relations

UFC gets denied at Super Bowl Media Day

January 28, 2014 by Jason Cruz Leave a Comment

The New Jersey Star-Ledger reports that the UFC was turned away at the NFL’s Super Bowl Media Day on Tuesday.  NFL officials chased down UFC reps trying to obtain pictures of NFL players wearing the UFC Championship belt. The NFL did not want it around as league officials believe it was “wrestling stuff.”  The official […]

Filed Under: Public Relations, UFC

TUF Brasil: Silva-Sonnen on Fight Pass

January 27, 2014 by Jason Cruz Leave a Comment

The UFC announced that The Ultimate Fighter Brasil: Team Wanderlei vs. Team Sonnen will be exclusively shown on the UFC Fight Pass.  The announcement via UFC press release came on the heels of fisticuffs between the two coaches during the taping of the show. Via UFC press release:  The first episode of TUF Brasil will be available, […]

Filed Under: Public Relations, TUF, UFC, UFC Fight Pass

Rousey makes Forbes.com’s 30 for 30 list

January 7, 2014 by Jason Cruz 19 Comments

Forbes.com has picked UFC Bantamweight Champ Ronda Rousey as one of its 30 sports figures under the age of 30.  The list includes athetes, young executives and inventors in the industry. Forbes.com described Rousey as “generally considered the world’s No. 1 women’s pound-for-pound MMA fighter,” it goes on, “[H]er dreaded armbar move has kept her […]

Filed Under: Public Relations, UFC

UFC 168: Payout Perspective

December 30, 2013 by Jason Cruz 26 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at the last UFC event of 2013 from the MGM Grand Garden Arena in Las Vegas, Nevada. Weidman retains belt after Silva breaks leg Corey Hill. That is what went through my mind as Anderson Silva’s shin was shattered on a Chris […]

Filed Under: Attendance, Featured, FS1, gate, mainstream, marketing, pay-per-view, payouts, Public Relations, social media, sponsorships, UFC, xyience, Zuffa

UFC going all in for UFC 168 promotion

December 27, 2013 by MMAPayout Moderator 34 Comments

To say that tomorrow’s UFC 168 is an important event for Zuffa this year would be quite the understatement.  In fact, the focus placed on UFC 168 has been so strong that some have argued that it has actually undermined the UFC events in between, which caused them to under perform. We will take a […]

Filed Under: Featured, mainstream, marketing, pay-per-view, Public Relations, UFC, Zuffa

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