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UFC

Rousey signs deal with Fanatics

March 10, 2016 by Jason Cruz 4 Comments

Ronda Rousey has signed an exclusive multi-year memorabilia agreement with Fanatics, Inc.  In signing the agreement, Fanatics will be the only distributor of authentic Ronda Rousey signed memorabilia. Fans will be able to obtain Rousey collectible on the Fanatics web site or the UFC store site.  Rousey joins the likes of Conor McGregor, Steph Curry […]

Filed Under: sponsorships, UFC

White blames Holm’s manager for taking Tate fight

March 9, 2016 by Jason Cruz 14 Comments

Dana White is blaming Holly Holm’s manager for her loss at UFC 196 this past Saturday according to an ESPN report.  White blames Holm’s manager Lenny Fresquez for pushing Holm to take a fight prior to a rematch with Ronda Rousey. Prior to the UFC 196, White admitted that he did not like the matchup […]

Filed Under: UFC

UFC 196 Prelims draw 1.8M viewers

March 8, 2016 by Jason Cruz 14 Comments

The UFC 196 Prelims drew an average of 1.843 million viewers on FS1 on Saturday night per Sports TV Ratings.  It was the second-highest prelims on FS1 since December’s UFC 194. In the last fight of the prelims on FS1, Siya Bahadurzada submitted Brandon Thatch.  The event aired from 8-10pm ET and preceded the PPV. […]

Filed Under: FS1, ratings, TV, UFC

PVZ announced for ABC’s DWTS

March 8, 2016 by Jason Cruz 7 Comments

UFC women’s strawweight Paige Van Zant will be on the upcoming season of ABC’s “Dancing with the Stars.”  VanZant is one of several athletes chosen for this season including NFL players Von Miller and Antonio Brown. VanZant and her sponsor Reebok have leveraged the opportunity. Who ever comes up with the best team name for […]

Filed Under: mainstream, ratings, TV, UFC

UFC 196: Payout Perspective

March 7, 2016 by Jason Cruz 31 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 196 which took place at the MGM Grand Garden Arena.  In the main event, Conor McGregor took on Nate Diaz. Diaz chokes out McGregor Despite being a late replacement, Nate Diaz used his length and superior jiu jitsu skills to […]

Filed Under: Featured, FS1, Reebok, sponsorships, TV, UFC, UFC Fight Pass

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