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opinion and analysis

Media Relations 101 – Nick Diaz

March 16, 2013 by Jason Cruz 2 Comments

Most media and fans think pre-fight press/teleconferences are pretty boring with media asking formulated questions and the fighters answering with formulaic answers.  This goes out the window with Nick Diaz. Diaz went on a verbal tirade last week at the teleconference at no one and everyone at the same time.  While he expressed disdain for […]

Filed Under: media, opinion and analysis, Public Relations, UFC

UFC 157: Payout Perspective

February 25, 2013 by Jason Cruz 13 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 157 from The Honda Center in Anaheim, California. In the main event, Ronda Rousey defeated Liz Carmouche in the first ever women’s bout in the UFC. Rousey submits Carmouche, UFC wins Saturday night’s title fight between Ronda Rousey and Liz […]

Filed Under: Featured, gate, mainstream, marketing, media, opinion and analysis, pay-per-view, Public Relations, sponsorships, UFC, xyience

The marketing of Liz Carmouche

February 22, 2013 by Jason Cruz 3 Comments

UFC 157 will go down as a historical night for the company regardless of the PPV buys.  For the first time the UFC has put its faith in women behind Ronda Rousey and Liz Carmouche.  While we all know about Rousey, Carmouche is a compelling story that complements the company’s first foray into women’s MMA. […]

Filed Under: Featured, opinion and analysis, Public Relations, UFC

UFC 156: Payout Perspective

February 4, 2013 by Jason Cruz 10 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 156 from the Mandalay Bay Events Center from Las Vegas, Nevada. Aldo sends Edgar to third straight loss Thud.  The leg kicks of Jose Aldo last night were reminiscent of those he delivered to Urijah Faber at WEC 48 which […]

Filed Under: Featured, gate, opinion and analysis, pay-per-view, sponsorships, UFC, WEC

Rousey to UFC?

October 25, 2012 by Jason Cruz 2 Comments

MMA Fighting reports on Dana White’s interview with Sports Illustrated on Tuesday where he indicated that women’s MMA will be heading to the UFC.  The reason for the move is due to Strikeforce Women’s Champ Ronda Rousey. White was an opponent of women’s MMA in the UFC and affirmed his position when Zuffa purchased Strikeforce.  […]

Filed Under: opinion and analysis, Strikeforce, UFC

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Please god not this guy again

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They charging a tax?

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Las Vegas Watch Parties Back On For WWE WrestleMania 42, Blackout Has Been Lifted https://wrestlingnews.co/wwe-news/las-vegas-watch-parties-back-wwe-wrestlemania-blackout-been-lifted/

Maybe one of these matches will be fight to the death and the body will be fed to lions

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A sanctioned UFC match requires a permit, unless it's at the White House - https://goo.gl/alerts/tc3QYe

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