MMA Payout had the opportunity to speak with Mark Mastrandrea about his company Cagehero. Founded in 2010 along with Ian Parker, Cagehero t-shirt designs are not the usual MMA brand of skull and crossbones design. MP: When was Cagehero established? How long have you been in business? Where are your offices? CH: Ian Parker and […]
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Payout Perspective: UFC 127
Welcome to another edition of Payout Perspective! This time we look at UFC 127 which took place at the Acer Arena in Sydney, Australia. The main event saw a draw between Jon Fitch and BJ Penn. In the other featured bout, Michael Bisping defeated Jorge Rivera after an illegal knee and a questionable decision to […]
Sponsorship Spotlight: XBox 360
MMA Payout had the opportunity to contact Mary Renouf of the Global Brand Marketing department of XBox for a Q&A about its recent sponsorship of Demetrious “Mighty Mouse” Johnson at UFC 126. Johnson defeated Kid Yamamoto in the second match ever aired on UFC’s Facebook page. MP: How did you decide to sponsor Demetrious Johnson? […]
Strikeforce HW GP: Fedor vs Silva Payout Perspective
Welcome to another edition of Payout Perspective! This week we’ll be taking a look at the Strikeforce Heavyweight Grand Prix first event televised on Showtime and headlined by Fedor Emelianenko, as he made his long awaited return to the cage against Brazilian giant Antonio “Bigfoot” Silva. The event took place at the IZOD Center in […]
UFC 126: Payout Perspective
Welcome to another addition of Payout Perspective. Today we look at UFC 126 held in Las Vegas, Nevada. The Super Bowl weekend show featured a trio of fights: the much-anticipated Anderson Silva facing Vito Belfort, Forrest Griffin taking on Rich Franklin and Jon “Bones” Jones faced Ryan Bader. Silva KOs Belfort After an intense weigh-in face off […]