Bellator moved to CBS-owned Showtime in 2021 after a brief stint on CBS Sports Network in 2020. The promotion began it run this past April with most events airing on Friday nights. It also used a subscription special in order to entice fans to sign up for Showtime. Ratings on Showtime were sparse considering it […]
CBS
Bellator MMA announces CBS Sports Network as new broadcast partner
Scott Coker announced that Bellator MMA will air on CBS Sports Network starting Thursday October 1st. The news comes on the weekend that it will be ending its relationship with SpikeTV/Paramount this weekend with a pair of shows. Coker indicated that the events will take place live in all U.S. markets with preliminary matchups streaming […]
Bellator MMA announces Paris debut October 10th
On Friday, Bellator MMA announced that it would hold the first MMA show in France on Saturday, October 10th featuring Cheick Kongo and Timothy Johnson. Also, on the card, Michael Page takes on Ross Houston. The event will have 25% capacity as it will be the first time since the return from the pandemic that […]
2017: The year in boxing
2017 was a great year for boxing which saw some great fights and the spectacle that was Mayweather-McGregor. The year started off with the talk about Mayweather-McGregor as the UFC’s lightweight champion stirred the pot by going on a rant on Instagram where he wrote “F*** the UFC.” Dana White warned that if Conor went […]
Will PBC turn strategy into media rights deal?
Sports Business Journal (subscription recommended) reports on the current status of Premier Boxing Champions and its strategy of time buys across a broad landscape of networks. The article looks at the ratings over the court of the innovative and risky experiment. The hope was to turn the time buys into a lucrative “rights fees” deal. […]