Sports Business Journal (subscription recommended) reports on the current status of Premier Boxing Champions and its strategy of time buys across a broad landscape of networks. The article looks at the ratings over the court of the innovative and risky experiment. The hope was to turn the time buys into a lucrative “rights fees” deal. […]
CBS
PBC on CBS draws 2.7M viewers, outdraws NBA on ABC
PBC on CBS Saturday night drew 2.7 million viewers per TV By the Numbers. The event featuring Danny Garcia and Keith Thurman did better than the NBA on ABC Saturday night. The NBA game featured the Los Angeles Clippers and Chicago Bulls. It drew just 1.69 million viewers. The title to unify the 147 pound […]
PBC on CBS draws 2.12M viewers
Television By Numbers reports that PBC on CBS Saturday night drew 2.12 million viewers. It finished behind ABC and NBC in network ratings for its time slot. The event, which aired from 9-11pm ET on CBS, eatured Keith Thurman taking on Shawn Porter with Thurman emerging as the victor in a very good fight. The […]
PBC on NBC draws 1.32M viewers in overnight ratings
Premier Boxing Champions on Saturday night on NBC drew 1.32 million viewers per Television By Numbers. The rating slightly improves upon its lowest rating on the network this past April. The event, which aired on the network from 8:30-11:00pm ET featured Andrzez Fonfara and Joe Smith, Jr. Smith scored an upset over Fonfara with a […]
2015: The year in Boxing
2015 was a big year for boxing. It featured the start of a new organization, a return to network television, litigation (of course), controversy and the long-awaited fight people waited years to see. Mayweather-Pacquiao was the dream matchup that came several years too late. Still, the fight reaped the rewards due the brand names of its […]