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Archives for September 2009

Report: Couture-Vera to Headline UFC 105

September 14, 2009 by Kelsey Philpott Leave a Comment

Mark Gilbert of The Sun has confirmed that Randy Couture and Brandon Vera have in fact agreed to headline UFC 105 in Manchester, England on November 14th. Randy Couture will make a quick-fire return to Octagon action against Brandon Vera at UFC 105.   The 46-year-old former heavyweight champion will take on The Truth in a light heavyweight […]

Filed Under: booking, UFC

UFC PPV Buyrates Increasing, Up 60% YOY

September 14, 2009 by Kelsey Philpott 2 Comments

The following data represent estimates of the UFC buyrate figures over the first six months of both 2008 and 2009:   2008     2009     Event Buys   Event Buys January 80 225,000   93 350,000 Superbowl 81 600,000   94 800,000 March 82 325,000   96 350,000 April 83 530,000   97 […]

Filed Under: Featured, pay-per-view, UFC

Norton Antivirus: Kimbo Slice Commercial

September 10, 2009 by Kelsey Philpott Leave a Comment

Norton’s newest antivirus commercial:   Payout Perspective: If you’re looking for signs as to how far MMA has come, look no further than the latest Norton Antivirus commercial featuring Kimbo Slice. The sport of MMA has managed to legitimize a once ridiculed and despised “street fighter” to the point that blue chip, Fortune 500 companies […]

Filed Under: mainstream, marketing

Strikeforce Quietly Collecting Talent

September 10, 2009 by Kelsey Philpott Leave a Comment

A member of Bloodyelbow.com has written a very interesting fan post detailing the rather stunning MMA talent that Strikeforce has quietly managed to collect over the past few months. MMAPayout.com doesn’t often delve into the fan posts of other websites, but this piece has a certain business element that cannot be ignored. The piece includes pictures, […]

Filed Under: Strikeforce

Report: Lawal Signs with EA MMA

September 10, 2009 by Kelsey Philpott Leave a Comment

FiveOuncesOfPain is reporting that EA MMA has added another big name to its growing list of fighters: “King” Mo Lawal:  Add Muhammed “King Mo” Lawal to the list of names that have been confirmed for the upcoming video game titled “EA Sports MMA“.FiveOuncesOfPain.com was recently able to confirm Lawal’s involvement in the game through sources […]

Filed Under: video games

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Court denies request to halt UFC White House event

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From the Judge's Order today denying the injunction. The Court states that plaintiffs did not have a specific harm to satisfy the threshold for an injunction #UFCWhiteHouse #TKO #UFC

Judge Amit Mehta, the judge that denied the #UFC White House injunction, was a Obama appointee. Just another reason to Blame Obama

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Only 16% of Americans approve of Trump holding UFC event at White House.

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ALERT: Judge Amit Metha rules UFC event can proceed at White House, ruling harm to plaintiffs would only be "temporary" & that the challenge came too late

"Considerable time, labor & funding.. has gone into organizing the UFC fight and lead-up events"

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