Darren Rovell of CNBC interviewed Lorenzo Fertitta on the “Fistful of Dollars” segment that featured the UFC growing from a 2 million dollar purchase to a 1 billion dollar brand. The segment also touched on the Bud Light sponsorship, UFC 129 success, and when they plan to cash out and sell. Payout Perspective: The […]
Zuffa
More Details Behind Zuffa-Strikeforce Purchase
Dave Meltzer over at F4WOnline.com is reporting some interesting details behind the Zuffa-Strikeforce purchase, which details why the UFC broke the news that Saturday morning and some info behind the bidders and the acquisition timetable. On F4WOnline’s latest newsletter (subscription), some more notes regarding the deal between Sports Valley Sports and Entertainment and Zuffa were […]
THQ-Zuffa announce UFC 131 sweepstakes
THQ and Zuffa announced a partnership to promote UFC 131: Lesnar vs. Dos Santos using the UFC’s official Facebook game. The grand prize winner will win a trip for two to UFC 131 in Vancouver. Via THQ press release: AGOURA HILLS, Calif. – April 20, 2011 – THQ Inc. (NASDAQ: THQI) and Zuffa, LLC today […]
New Article: Zuffa Lacks Legal Ammunition to Defeat Online Piracy
“Technical Knockout”, a student note by Keith Black, recently published in Fordham Law’s Intellectual Property, Media and Entertainment Law Journal, discusses Zuffa’s battle to combat online piracy of its pay-per-views. Specifically the note discusses recent decisions regarding the Digital Millennium Copyright Act in federal courts, including a recent decision in Viacom v. YouTube. Black discusses […]
Strikeforce: Diaz vs Daley Payout Perspective
Welcome to another edition of Payout Perspective! This week we’ll be taking a look at the Strikeforce: Diaz vs Daley event televised on Showtime and headlined by Strikeforce Welterweight champ Nick Diaz, as he defended his title against UK’s Paul “Semtex” Daley, and Lightweight champ Gilbert Melendez, as he defended his title in a rematch […]