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Zuffa

Leben suspended one year for failed drug test

November 30, 2011 by Jason Cruz 5 Comments

Chris Leben has been suspended by the UFC for one year for use of painkillers. Instead of dismissing Leben, it appears the UFC will assist Leben in trying to rehabilitate the middleweight. According to the USA Today, Leben tested positive for Oxycodone and Oxymorphone on November 5th. Leben lost to Mark Munoz that day at […]

Filed Under: Drug Testing, Public Relations, UFC, Zuffa

Survey: UFC has growth potential but some still skeptical

November 28, 2011 by Jason Cruz 8 Comments

The Sports Business Journal released its results from its annual reader’s survey. While the UFC received some praise, the most telling result was whether sponsors should align its brand with the UFC. According to the industry publication, of the 1,158 respondents to the question: “If you were a chief marketing officer, would you align your brand […]

Filed Under: Featured, sponsorships, UFC, Zuffa

Strikeforce Challengers 20: 143,000 viewers

November 25, 2011 by Jason Cruz Leave a Comment

MMA Junkie reports that last week’s Strikeforce Challengers 20 on Showtime scored a lowly average of 143,000 viewers. The numbers indicate the lowest rating for the series as well as a 30 percent decrease from the previous Strikeforce Challengers edition which averaged 203,000 viewers. The show received a 0.42 household rating (via Wrestling Observer, subscription […]

Filed Under: ratings, Showtime, Strikeforce, TV, Zuffa

UFC on FOX Network Debut: Payout Perspective

November 18, 2011 by MMAPayout Moderator 13 Comments

Welcome to another edition of Payout Perspective! This week we’ll be taking a look at the UFC on FOX network debut headlined by the UFC Heavyweight Title bout between Cain Velasquez and Junior Dos Santos. The event took place at the Honda Center in Anaheim, California and featured the HW title fight between Cain Velasquez […]

Filed Under: Featured, FOX, gate, mainstream, payouts, ratings, social media, Spike, sponsorships, TV, Twitter, UFC, Zuffa

UFC sues New York

November 15, 2011 by Jason Cruz 2 Comments

Zuffa, LLC sued New York state on Tuesday for its ban of mixed martial arts in its state citing it as unconstitutional under First Amendment grounds. Zuffa, along with several notable UFC stars, are named plaintiffs in this lawsuit. The Complaint is over 100 pages in length and the Causes of Action begin on page […]

Filed Under: Featured, legal, UFC, Zuffa

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